Field Canvassing Team Lead

Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.


Trusted by more than 1 million homeowners across the US and Canada, we are America's largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.


We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We're proud to say we've been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:


Industry-best compensation packages | Competitive health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women's Committee.

Position Summary: The Field Canvassing Team Lead is responsible for hiring, training, and developing a team of Field Canvassers to build Leaf Home brand awareness in pre-selected high-probability neighborhoods.

Essential Duties and Responsibilities:

• Drive canvassing-based marketing initiatives to generate sales leads for sales representative follow up.
• Identify, schedule, and plan route calendar (including evenings and weekends) for team of Field Canvassers in assigned territory.
• Manage a multi-team territory to generate customer lead generation.
• Recruit, hire, train, and develop a team of Field Canvassers and create accountability through established marketing goals and KPIs.
• Manage permit requirements in assigned territories to ensure compliance with local ordinances and regulations.
• Work closely with the Field Canvassing Manager to collaborate with the local Operations and Installation Mangers to grow brand presence within the local market.
• Track and report canvassing lead generation metrics to evaluate performance and ROI of territory.
• Responsible for exceeding sales lead quotas based upon established KPIs.
• Performs other duties as assigned by supervisor.

Experience and Minimum Qualifications:

• High school diploma or equivalent.
• 2+ years of management experience in field canvassing for direct-to-consumer industry.
• Experience in customer service and/or sales.
• Experience in lead generation, experiential marketing, and/or field canvassing.
• Experience recruiting, onboarding, and training marketing, canvassing, and/or event staff.
• Knowledge of current best practices and new strategies for canvassing and direct to consumer field marketing.
• Ability to work outside in varying climates.
• Ability to work evenings and/or weekends.
• Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without "dropping the ball."
• Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a "roll up your sleeves" and "win every day" mentality.
• Hold oneself accountable and responsible while being self-driven in accomplishing goals.
• Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
• Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
• Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
• Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
• Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities or Certifications:

• Previous door-to-door canvassing experience.
• Home improvement knowledge and/or experience.

Travel Requirements:

• Local travel required.

Overtime/Additional Hours Requirements:

• Additional hours may be required (exempt positions).

Physical Requirements:

• Field office/manufacturing/construction environment.
• Performs work outside in varying temperatures and climates.
• Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.

Diversity and Inclusion Statement

Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.

Equal Opportunity Statement

Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).

Americans with Disabilities Act Statement and Contact


Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to View email address on click.appcast.io.