Vice President, Commerce Data and Tech
$168.15k - $241.61kPublicis Groupe Holdings B.V
Company description Mars United℠ Commerce is a global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines - Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy - that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at
Overview We're seeking a visionary VP to lead Commerce Data & Technology Solutions for a key global agency client. This role will partner with Connected Commerce and Retail Media teams to define and execute strategies that unify identity, data, and key technology to power and enhance agency workflows and deliver integrated solutions that drive measurable business outcomes. PRIMARY RESPONSIBILITIES:
• Own the vision and roadmap for implementation and orchestration of Commerce data and technology solutions aligned with client and agency objectives.
• Champion innovation in Connected Commerce planning, activation, content and measurement workflows
• Oversee application and implementation of integrated platforms centralize data and enable automation across Commerce teams.
• Ensure interoperability across identity, data, and activation layers for omnichannel commerce.
• Act as a senior advisor to clients and internal teams on commerce technology strategy.
• Translate complex technical capabilities into clear, outcome-driven narratives for executive audiences.
• Establish standards for data quality, security, and compliance across all solutions.
• Manage vendor relationships and evaluate emerging technologies for strategic fit.
• Develop key solutions plans that meet and exceed client's business needs, in partnership with agency Client Leadership, Strategy, Activation and Analytics teams.
• Manage and develop talent within the team as well as foster a culture of innovation, collaboration, and continuous improvement across the organization.
• Identify opportunities to apply AI and automation to workflows, improving efficiency and scalability. SKILL SETS REQUIRED:
• Bachelor's degree in technology, business, analytics, or related field.
• Minimum of 12 years experience in Commerce, Retail Media, Data Strategy, and/or Shopper Marketing bringing data and technology together to deliver on business objectives
• Proven track record of delivering large-scale, data-driven solutions in retail, media, or commerce environments.
• Strong executive communication skills with ability to simplify complex concepts.
• Experience managing cross-functional teams and global stakeholders.
• Ability to work across multiple time zones globally, with some travel required (less than 10%) Preferred Skills:
• Familiarity with retail media networks, commerce marketing platforms, and data clean rooms.
• Understanding of privacy regulations and data governance frameworks.
Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period. Mars United℠ Commerce is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $168,150.00 - USD $241,605.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/9/2026.
Overview We're seeking a visionary VP to lead Commerce Data & Technology Solutions for a key global agency client. This role will partner with Connected Commerce and Retail Media teams to define and execute strategies that unify identity, data, and key technology to power and enhance agency workflows and deliver integrated solutions that drive measurable business outcomes. PRIMARY RESPONSIBILITIES:
• Own the vision and roadmap for implementation and orchestration of Commerce data and technology solutions aligned with client and agency objectives.
• Champion innovation in Connected Commerce planning, activation, content and measurement workflows
• Oversee application and implementation of integrated platforms centralize data and enable automation across Commerce teams.
• Ensure interoperability across identity, data, and activation layers for omnichannel commerce.
• Act as a senior advisor to clients and internal teams on commerce technology strategy.
• Translate complex technical capabilities into clear, outcome-driven narratives for executive audiences.
• Establish standards for data quality, security, and compliance across all solutions.
• Manage vendor relationships and evaluate emerging technologies for strategic fit.
• Develop key solutions plans that meet and exceed client's business needs, in partnership with agency Client Leadership, Strategy, Activation and Analytics teams.
• Manage and develop talent within the team as well as foster a culture of innovation, collaboration, and continuous improvement across the organization.
• Identify opportunities to apply AI and automation to workflows, improving efficiency and scalability. SKILL SETS REQUIRED:
• Bachelor's degree in technology, business, analytics, or related field.
• Minimum of 12 years experience in Commerce, Retail Media, Data Strategy, and/or Shopper Marketing bringing data and technology together to deliver on business objectives
• Proven track record of delivering large-scale, data-driven solutions in retail, media, or commerce environments.
• Strong executive communication skills with ability to simplify complex concepts.
• Experience managing cross-functional teams and global stakeholders.
• Ability to work across multiple time zones globally, with some travel required (less than 10%) Preferred Skills:
• Familiarity with retail media networks, commerce marketing platforms, and data clean rooms.
• Understanding of privacy regulations and data governance frameworks.
Additional information The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents. We also offer medical and voluntary benefits to our freelancers and temporary employees. Voluntary benefit options include supplemental medical insurance, transportation, and parking benefits, legal benefits, pet insurance, and auto and home insurance. You must be actively employed for 90 consecutive calendar days in order to be eligible for Publicis medical and voluntary benefits. You will also be eligible to participate in the Publicis 401(k) Plan after you complete 1,000 work hours in a consecutive 12-month period. Mars United℠ Commerce is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io. All your information will be kept confidential according to EEO guidelines. Compensation Range: USD $168,150.00 - USD $241,605.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 2/9/2026.
Vacancy posted 4 days ago
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