Regional Sales Manager

Regional Sales Manager

Job Category: Sales Requisition Number: REGIO010564

Posted: June 9, 2026

Full-Time

Western Funding Inc. | Home Office Freehold, NJ, USA

Description

Regional Sales Manager

Location: Remote

Company Summary:

Western Funding is a fast growing, specialized consumer finance company and subsidiary of Westlake Financial Services, providing automobile financing to borrowers with limited access to traditional credit. Western Funding enables the origination, accepts assignment of and services installment loan contracts originated by its national network of automobile dealers. Dealers own their portfolios and share in the collections on the associated installment loan contracts.

Position Summary:

As a Regional Sales Manager, you manage a team of 15 to 20 Area Sales Managers (ASMs) in the North East Region of the United States whose focus is to grow the number of funded deals by partnering with dealers for whom our program will be a good fit. Your ability to identify, onboard, manage and develop ASMs who can successfully execute our Sales process will be a critical success factor. Western Funding's program requires a consultative sales and management approach. Identifying, onboarding, and managing select dealers who understand how the program can help their business grow is the key to your team's success. This will be accomplished with focused training on the core selling skills and program knowledge to position Western Funding as a preferred lender of each enrolled dealer.

Essential Duties and Responsibilities:

• Hire, train, and manage of team of ASMs in accordance with Company policies
• Enable the proper execution of Western Funding's Five Step Sales Process
• Planning, Preparation & Prospecting – who are you talking to and why?
• Discovery & Qualification – understanding why our program could be a good fit
• Dealer Application – getting your prospective dealer approved
• Enrollment & Onboarding – getting dealer launched and setting expectations
• Partner Relationship Building – helping dealer maximize the program
• Set clear expectations for ASMs and use coaching to help them improve their performance
• Review and discuss key metrics with ASMs and team on a periodic basis
• Work to continuously improve your teams core selling skills and program knowledge
• Deliver quarterly performance reviews focused on driving results and individual goals
• Perform field visits while coaching ASMs on Company best practices
• Handle escalated calls from dealers
• Identify and implement strategies to improve performance that are within your control, communicate about opportunities where you don't have full control
• Manage monthly team volume goals with an emphasis on continuous improvement

Essential Knowledge, Skill & Licenses:

• Strong knowledge of cold calling, appointment setting, and sales techniques
• Clear and effective presentation skills (from initial creation to delivery)
• Strong interpersonal and clear communication skills
• Ability to persuade and influence others
• Orientation to the importance of process and proper execution of processes
• Knowledge of advertising and sales promotion techniques
• Strong computer skills and adaptability to new technology

Education and/or Experience:

• Demonstrated experience with outstanding results in Automotive, Finance and Sales including retail automobile dealerships REQUIRED
• Previous experience in a training and development role PREFERRED
• Previous leadership experience managing a top performing team PREFERRED
• 5-7 year's previous experience in a sales role with a proven track record of success
• Dealer Participation/Reserve experience PREFERRED
• College Degree PREFERRED

Machines, Office Equipment & Software:

• Web navigation and/or applications.
• Personal computer: Microsoft Word, Excel, and Outlook.
• Copier, Faxing & other general office supplies.

Salary:

• Total compensation (base + bonus) range $120,000 - $180,000 per year
• The exact starting compensation to be offered will be determined at the time of selecting an applicant for hire and will be dependent on a wide range of factors, including but not limited to geographic location, skill set, experience, education, credentials, and licensure when applicable.

Benefits:

• Medical, Dental, and Vision benefits
• Life Insurance, Flexible Spending Account
• 401K matching
• Employee Stock Ownership Program in a $14.2 Billion Company, plus company matching
• Wellness Program
• Westlake University, Certification Programs
• Career Path Opportunities
• Discounts on Parks, Museums, Movie Tickets, and Attractions
• AT&T Wireless Discounts
• Employee Loan Assistance
• Paid Vacations Days
• Paid Sick days
• Paid holidays
• Rental Car Discounts
• Dell Member Purchase Program
• UKG Wallet

Acknowledgements:

We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

We are an equal opportunity employer and do not unlawfully discriminate in employment. No question on this application is used for the purpose of limiting or excluding any applicant from consideration for employment on a basis prohibited by local, state, or federal law. Equal access to employment, services, and programs is available to all persons. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the organization.

#WFI

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.