Senior Financial Analyst

Company Overview

Founded in 1968, GoldBug is one of the largest branded suppliers of infant and children’s products in the U.S. Our products focus on quality, safety, and style to make life a little easier and a lot more fun for families.

Even as an established company, innovation is at our core. We launched our debut bootie in 1968 and patented the first infant head support in 1979, which led us to today’s extensive line of baby shoes, socks, accessories, and travel staples.

Retail partnerships with Walmart, Target, Kohl’s, and Amazon make it easy for parents to find GoldBug products in stores and online. Much of our momentum is due to work behind the scenes through licensing and private-label partnerships, which started with Carter’s 30 years ago. As a trusted brand partner, we also create products for Fruit of the Loom, OshKosh B'gosh, Cat & Jack, Cloud Island, Wonder Nation, Jumping Beans, and formerly Eddie Bauer and Disney.

GoldBug is a privately held, woman-owned company based in Denver, Colorado. Our hybrid office environment is collaborative while providing team members with ownership and autonomy, making for fun and fulfilling work. Our supportive workplace environment puts GoldBug’s families first—from providing doula stipends to offering Summer Fridays—to maximize quality time with loved ones.

GoldBug’s commitment to families goes beyond baby products or workplace perks as a staunch advocate for maternal health. Most notably, our Healthy Beginnings Program provides financial support to Colorado’s expecting mothers in need. GoldBug is also a proud sponsor of March of Dimes’ It Starts With Mom program and has joined forces with 7-time Olympic gold medalist Allyson Felix, raising awareness for improving maternal health outcomes in the U.S.

Job Summary

The Senior Financial Analyst, reporting to the SVP of Finance, plays a key role in driving financial performance, delivering insights, and supporting strategic decision‑making. This role owns the development of advanced financial models, leads deep‑dive profitability analysis, and partners closely with cross‑functional leaders to monitor performance, identify risks, and surface growth opportunities.

Key Responsibilities

• Develop and maintain robust budgeting and forecasting models that support strategic business objectives, ensuring accuracy, accountability, and adherence to timelines.
• Lead detailed product margin analysis across product lines, sales channels, and pricing strategies to assess bottom-line impact and drive profitability decisions.
• Perform rigorous variance analysis between forecasted and actual financial results, identifying key drivers and delivering actionable insights to business partners and senior leadership.
• Partner with cross-functional teams to monitor financial targets and proactively identify trends, risks, and opportunities that impact business performance.
• Build and maintain executive-facing dashboards and KPIs that provide real-time visibility into financial health and operational performance.
• Conduct ROI analyses on proposed initiatives, translating complex business cases into clear financial frameworks and surfacing whitespace opportunities for growth.
• Champion continuous improvement in financial reporting by leveraging AI, automation, and analytics tools to enhance speed, accuracy, and business relevance.

Qualifications & Skills

• Bachelor’s degree in Finance or Accounting; MBA a plus.
• 5+ years of related work experience in financial analysis, budgeting, and forecasting.
• Proven ability to thrive in a fast-paced, evolving environment, manage competing priorities, and meet high-pressure deadlines with a positive attitude.
• Highly self-motivated, adaptable, and coachable, with a strong desire to learn, improve processes, and continuously grow with the DC, embracing new opportunities and tackling emerging challenges.
• Results-oriented, with strong focus, time management, and organizational skills, even amidst shifting macroeconomic trends and distractions.
• Advanced technical abilities in Microsoft 365 (especially Excel), and Microsoft Power BI.
• Strong financial acumen, including GAAP knowledge, month-end close processes, journal entry creation, and financial analysis and modeling/projections.
• Positive and collaborative team player who can work independently during peak workload periods.

Additional Details

• Comprehensive benefits package including medical, dental, vision, life insurance, disability, 401(k) with match, paid vacation, and paid sick/personal leave.
• Hybrid work environment.
• Goldbug is an Equal Opportunity Employer committed to diversity and inclusion.