B2B Marketing - Spanish Latam Growth Lead

Growth Marketer

ElevenLabs is an AI research and product company transforming how we interact with technology. We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses - from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $11B - multiples of 11, always. We have expanded from voice into three main platforms:

• ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.
• ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.
• ElevenAPI gives developers access to our leading AI audio foundational models.

Everything we do is the result of the creativity and commitment of our team - builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you.

We are seeking a seasoned Growth Marketer to lead our expansion into Spanish-speaking Latam, with a specific focus on Mexico. We need a builder who is comfortable with the "zero-to-one" phase of regional growth.

You will be the local "Source of Truth" for marketing and growth, acting as a creative, an analyst, and an operator all at once. You should be someone who enjoys the complexity of multi-lingual markets and has the drive to implement projects from start to finish while owning the outcome entirely.

Your Responsibilities

• Regional Growth Engine: Make sure Spanish-speaking Latam B2B (Mexico especially) grows through aggressive lead generation and brand awareness.
• Outbound Strategy: Build and execute complex, multi-language outbound sequences that cut through the noise.
• Local Events: End-to-end ownership of local industry events, user conferences, and webinars in the region.
• Cross-Functional Synergy: Collaborate with performance marketing on ABM initiatives and localized retargeting.
• Analytics & Reporting: Monitor campaign performance, produce executive-level reporting, and recommend data-driven optimizations.
• Localization & Messaging: Adapt ElevenLabs' global voice to resonate deeply with the Latam business cultures.

Requirements

• Native Spanish speaker.
• Fluent English speaker.
• Ownership Pedigree: You have implemented marketing projects from start to finish and held yourself accountable for the ROI.
• Entrepreneurial Background: You have a strong drive and a history of high engagement, ideally in an entrepreneurial endeavor or a similar high-stakes environment.
• Thrives in Chaos: You are energized by a dynamic, ever-changing environment and can manage multiple workstreams without losing focus.
• The "Jack of All Trades": Broad knowledge in growth marketing, ranging from numbers analysis and performance knowledge to campaign planning and event organizing.
• DRI Mentality: Ability to act as the local Directly Responsible Individual (DRI) for all marketing operations.

Bonus Experience

• Proficiency in cold email, SEO, or affiliate management.
• Product marketing sense and design skills.
• Deep understanding of the Spanish-speaking LATAM tech ecosystem and buying-cycle shifts.

Location

This role is remote-first, so it can be executed from anywhere in Spanish Latam, with the ability to operate in [GMT-6] timezones.