Content Strategist III

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business. Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere. Introduction to the Team: Expedia Group B2B connects partners across the travel industry to our leading technology, supply, and services - helping them deliver seamless travel experiences to their customers. From airlines and hotels to financial institutions and other travel platforms, we power smarter, faster, and more impactful travel solutions through the most connected marketplace in the world. At Expedia Group, our supply partners, including hotels, vacation rental hosts, and property managers are at the heart of the travel experiences we deliver to millions of customers worldwide. Our Supply organization is dedicated to helping these partners thrive on our marketplace, giving them the tools, insights, and support they need to grow their business, optimize their performance, and deliver exceptional experiences to travelers. Make An Impact! The Content Strategist III role sits within the Partner Help team, part of the Product Marketing, Business Programs function within our Supply Marketing organization. This team is responsible for equipping supply partners with the knowledge and self-serve content they need to succeed, owning the help experiences across Vrbo Dash and Expedia Partner Central (EPC), that reduce partner friction, drive independent problem-solving, and free partners to focus on growing their business on our platforms. In This Role You Will: Author, audit, and maintain accurate, clear, and actionable help and enablement content for supply partners across our self-service platforms, ensuring content meets accessibility, inclusion, readability, and translation standards Own the content strategy for the partner help space, developing frameworks, taxonomies, and structured approaches that make content scalable, findable, and reusable, and designing solutions that improve content systems, overcome technical constraints, and reduce content debt Apply a combination of data analysis, content audits, gap analyses, partner feedback, and benchmarking to identify high-impact opportunities, prioritize improvements, and partner with product and research teams to initiate and measure content tests Collaborate cross-functionally with Product, Marketing, Operations, and partner-facing teams to translate product changes, policy updates, and partner pain points into timely, effective content solutions Orchestrate consistent voice, tone, and structure across a complex portfolio of partner-facing content, applying user-centered practices to drive content strategy and contributing to content standards and style guidance for the team Champion a strategic, impact-oriented approach to help content, using facilitation and storytelling skills to communicate compelling rationale to stakeholders, and moving beyond content maintenance to shape how content reduces partner friction and improves partner success at scale Experience and Qualifications Required: Bachelor's degree in Communications, English, Journalism, Information Systems, or a related field; or equivalent related professional experience 5+ years of relevant professional experience in content strategy, UX writing, technical writing, or knowledge management Demonstrated experience authoring and maintaining content for digital self-service environments such as help centers, knowledge bases, or product support platforms Proficient in using data, content audits and analytics to inform content decisions, identify gaps, and evaluate content performance against user and business outcomes Proficient in communicating content strategy rationale to cross-functional stakeholders, actively seeking diverse feedback and tailoring communications for varied audiences Preferred Experience: Experience developing or contributing to content frameworks, taxonomies, or information architecture for a help or knowledge management environment Familiarity with content management systems and structured content models; experience authoring in platforms such as Salesforce Knowledge, AEM, Zendesk, SharePoint, or similar tools Experience working with supply-side or partner-facing products, with an understanding of the workflows and challenges partners encounter when managing their presence on a marketplace Demonstrated ability to identify and pursue strategic opportunities such as content automation, AI-ready content structures, or search optimization improvements that expand the reach and impact of a help content program Experience collaborating with Product, Marketing and Operations teams in a fast-moving, cross-functional environment to deliver content that keeps pace with product change The total cash range for this position in Austin is $137,500.00 to $192,500.00. Employees in this role have the potential to increase their pay up to $220,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. The total cash range for this position in Chicago is $128,000.00 to $179,500.00. Employees in this role have the potential to increase their pay up to $205,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future. Benefits and perks Expedia Group offers benefits and perks designed to support employees and their families, including medical, dental, and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and International Airlines Travel Agent Network (IATAN) membership. Learn more about life at Expedia Group at Accommodation requests Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at About Expedia Group Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease. Important notice Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is Equal Opportunity Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization. #J-18808-Ljbffr Expedia, Inc.