Creative Manager

This position is hybrid, but it includes periodic travel to Goodwill sites in our territory, as well as in-office days at the corporate office. Therefore, the preferred candidate should live within commuting distance of our corporate office in downtown Indianapolis. The general salary range for this position is $60-$70K and includes full benefits (below). Job Summary The Marketing Creative Manager leads Goodwill Legacy Group’s Creative Services team, overseeing Graphic Designers, Content Managers, and external creative partners. This role manages creative workflows, provides strategic creative direction, and ensures the successful execution of brand-consistent marketing, communications, environmental graphics, signage, print, and digital projects across the organization. This role collaborates with stakeholders to deliver high-quality creative solutions that support business objectives while developing team members and maintaining production excellence. Example Duties and Activities Lead, coach, and develop Graphic Designers, Content Managers, and external creative resources. Manage creative workflows, project priorities, timelines, and resource allocation across multiple concurrent projects. Provide creative direction and design expertise to ensure brand consistency and high-quality deliverables. Conceptualize, design, and oversee the development of print, digital, environmental, signage, and promotional materials. Collaborate with Marketing & Communications (MARCOM) and organizational stakeholders to define project scope, timelines, budgets, and objectives. Review and provide feedback on creative work to ensure effectiveness, accuracy, and alignment with brand standards. Manage vendor relationships, production processes, sourcing decisions, and installation of finished materials. Develop innovative creative solutions and present recommendations to internal stakeholders. Oversee environmental graphics and visual branding projects for retail, education, mission, and corporate facilities. Coordinate photography, videography, and other creative content production as needed. Support digital, interactive, and web-based creative initiatives. Monitor project budgets and identify opportunities for cost savings and process improvements. Contribute creative ideas and strategic recommendations to marketing and organizational initiatives. Maintain knowledge of design trends, production methods, and organizational priorities to drive continuous improvement. Degree and Credential Requirements - Bachelor’s degree in visual communications, graphic design, or a related field preferred. Creative Leadership - Experienced in leading and developing creative professionals, including Graphic Designers and Design Coordinators. Provides direction, feedback, coaching, and support to ensure high-quality work, professional growth, and alignment with organizational goals. Effectively manages creative workloads, priorities, and resources to deliver projects successfully. Graphic Design Expertise - Demonstrated ability to conceptualize, design, and direct the development of effective visual communications across print, digital, environmental, and promotional channels. Maintains a strong understanding of design principles, brand standards, and current design trends. Proficient in Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Acrobat) and knowledgeable in preparing files for production. Creative Direction - Experienced in producing effective design work and leading/mentoring a creative team of designers, photographers, and videographers (both internal and outsourced). Enables direct reports and co-workers to grow and succeed through feedback, instruction, and encouragement to ensure their success and the accomplishment of organizational goals. Solid knowledge of web, digital media, and social media practices. Knowledgeable of various printing/production processes including large format/flatbed printing, printing presses, packaging capabilities, and ability to determine best production processes for projects. Adept at building relationships with print/production vendors to ensure the highest standards of work. Capable of preparing print design files for print vendors. Experience with photography and video/editing equipment is an additional plus. Project Management (Marketing) - Successfully manages multiple projects and workstreams from concept through execution. Develops project plans, timelines, budgets, and resource allocations while balancing competing priorities and deadlines. Coordinates internal and external resources to ensure projects are delivered on time, within budget, and to quality standards. Production & Vendor Management - Knowledgeable in print production, signage, environmental graphics, large-format printing, and related production processes. Builds and manages vendor relationships, evaluates sourcing options, negotiates costs, and oversees production and installation to ensure successful project outcomes. Planning and Prioritization - Effectively organizes and prioritizes work to meet business objectives and customer needs. Adapts quickly to changing priorities and deadlines while maintaining a high level of quality and responsiveness. Building Collaborative Relationships - Develops, maintains, and strengthens partnerships at all levels with others inside or outside the organization who can provide information, assistance, and support. Is able to receive as well as provide feedback to improve performance or processes; builds and maintains customer satisfaction and is adept at vendor negotiation. Communication Skills - Articulates thoughts and expresses ideas effectively using oral, written, visual, and non-verbal communication skills, as well as listening skills to comprehend customers' needs. Delivers information in person, in writing, and in a digital world. Teamwork - Works well with others and makes valued contributions in a team setting in order to achieve the required goals and outcomes. Contributes to creating a positive work environment that promotes productivity, mentoring, teamwork, and partnership. Technical Knowledge - Has proficient knowledge of G Suite, MS Office, and Adobe Creative Cloud. Photography/Videography Ability - Knowledgeable of photography/videography setups, compositions, and photo/video editing. Basic proficiency with a digital camera and video equipment to compose and take photos/videos. Works with creative teams and clients to plan video shoots. Basic knowledge of the setting up and taking down of cameras, microphones, lighting, props, and other equipment. The ability to edit the footage after the video recording is a plus. Social/Digital - Knowledgeable of digital/social media platforms and trends and is able to design effectively for each. Editing and Proofreading - Evaluates content that is provided and creates visual layouts that enhance the content provided. Serves as an additional proof of content provided and is able to provide potential content alternatives that create additional layout opportunities to enhance the message visually. Communicates clearly and tactfully with all team members any changes, suggestions, and directions for improvement. Web - PHP/WordPress web development/design skills a plus. Benefits: Continuing education and leadership development as well as tuition reimbursement Paid time off (PTO) and paid holidays Parenting and sabbatical leaves Life, dental and vision insurance Nationally recognized preventive health and wellness program Section 125 pretax health spending account, dependent care spending account, and premiums Retirement plan options with generous company % match Eligible for the Public Student Loan Forgiveness (PSLF) program #J-18808-Ljbffr Goodwill of Central & Southern Indiana