Senior Product Marketing Manager

Overview

We have a tremendous opportunity to lead in the era of AI with Microsoft AI. As a Senior Product Marketing Manager, you'll play a critical role in shaping the narrative around Copilot and Agents, influencing the product roadmap, enabling our customers and sellers with demo assets to accelerate sales and drive successful understanding, preference, and adoption across our customer audiences.

The Copilot Experiences product marketing team is looking for a Senior Product Marketing Manager that is highly strategic, simplifies the complex, and has a passion for demonstrating product magic. This is a chance to be part of the team that is re-wiring the way the world works.

To be successful, you will own and drive end-to-end strategy and execution for the product demos for the AI Business Solutions customer solution area for marketing events and enabling our field sellers and partners to demo with customers to drive pipeline and revenue. Products include: M365 Copilot, Copilot Studio, M365 Apps, Teams, Viva, Windows, Dynamics 365 and Power Platform.

You operate with a high degree of autonomy, proactively identifying opportunities, setting priorities, and making decisions with minimal guidance in a dynamic, ambiguous environment. You will be a master storyteller using both products and scenarios to drive end-to-end storytelling in demos. You will own scoping the demo scenario with the Product Marketing Management (PMM) team or field seller requests and independently make informed decisions on demo strategy, asset design, and prioritization based on a deep understanding of customer needs and business impact.

You will define the narrative, content and instructions of demos for event demos and field scenarios including functional and industry pivots. You'll also own your KPIs for the demo assets produced. You will help drive the demo platform strategy for defining the next generation demo platform for our field sellers. This will require the formulation of both long-term strategies and month-to-month execution, and proactive alignment and influence across stakeholders in marketing, sales, and engineering.

This role will also require product shaping and enabling our sellers to accelerate deals with demo assets. As a key figure for our IT Decision Maker (ITDM) and IT Pro audiences, you'll be interfacing with customers and partners as part of our advocacy work to accelerate growth. You are someone who is comfortable behind the scenes but also ready to get on stage and demonstrate storytelling excellence with customers and at large events. This role requires a self-starter and strategic marketer who can navigate ambiguity, set direction without defined playbooks, influence cross-functional teams, and deliver results without constant oversight.

Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.


In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.

Responsibilities

Strategy Development and Execution:

• Develop and drive the strategy and execution of the product demo center of excellence for your assigned product area.
• Independently identify priority scenarios, use cases, and investments across the following product areas: M365 Copilot, Copilot Studio, M365 Apps, Teams, Viva, Windows, Dynamics 365, and Power Platform.
• Framing problems, defining priorities, and driving clarity without predefined direction.

BOM/Asset Management:

• Own scoping needs of new demo requests and make decisions on the demo asset type based on a solid understanding of wants and needs.
• Help the team define the narrative, content, and instructions of demos for field scenarios, including functional and industry pivots.

Narrative, Storytelling & Demo Delivery:

• Define and evolve the strategy, core messaging and positioning for demos.
• Demonstrate excellence in product storytelling and storytelling through demos including ability to deliver world-class demos to customers and at events with Technical Decision Maker (TDM) / Business Decision Maker (BDM) audiences.

Platform Strategy:

• Help drive the next demo platform strategy for defining the next-generation demo platform for field sellers and partners.

Collaboration and Communication:

• Collaborate with various departments, including marketing, sales, IT and product engineering to ensure the successful execution of demo assets and environments.
• Serve as a trusted advisor and influence without authority, guiding sales and partners on demo excellent to impact pipeline and deal velocity at scale.

Customer Centricity:

• Represent customer voice needs and unmet needs to influence product roadmap and go-to-market strategy.

Project and Change Management:

• Create and drive project level, communication and change management plans for field enablement of demos.

Other:

• Embody our culture and values.

Qualifications

Required/minimum qualifications

• Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business
  • OR equivalent experience.

Additional or preferred qualifications

• Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
  • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business
  • OR equivalent experience.

Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400.00 - $203,600.00 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600.00 - $222,600.00 per year.


Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.