Product Marketer

Product Marketing RoleOur mission is to help small businesses run themselves. We're starting with doctors' offices, building autonomous systems that handle busywork and complete the workflows that keep the office moving every day. Our team is small, flat, and ambitious. We value craft, intellectual rigor, and direct communication.About the RoleProduct marketers turn what Lassie does into language customers understand and care about. You'll shape positioning, launches, sales materials, customer stories, and the broader narrative around small businesses that run themselves.What You'll DoTurn product capabilities and customer insight into positioning, launches, website copy, sales materials, and customer storiesHelp doctors' offices understand what Lassie does, why it matters, and how it changes the way their office runsBuild category-defining language around small businesses that run themselvesWhat We're Looking ForExcellent writing ability, especially the ability to make something complicated feel obvious and compellingStrong product intuition: you can understand how something works, why it matters, and how to explain it without flattening the truthHigh agency, strong organization, and the ability to drive messy cross-functional work to finished, shippable outputJoining UsTo start, you'll have a handful of conversations with our team and founders. If there is mutual excitement, we'll invite you to the office where you'll work on a small project and meet the team.