Director of Admissions & Marketing

Director of Admissions & Marketing Full-Time | $25-$27/hr (commensurate with experience; higher rates possible for highly qualified applicants) We are seeking an experienced, results-driven professional to lead our facility’s admissions, marketing, and community relations initiatives. This is a dynamic, highly visible role focused on building relationships, achieving occupancy goals, and ensuring a smooth and positive admission process for residents and families. Key Responsibilities Develop and implement strategic marketing and referral outreach plans to drive census growth. Foster strong relationships with hospitals, physicians, community organizations, and referral partners. Oversee the admissions process from initial inquiry through move-in, ensuring all required documentation is complete and accurate. Collaborate with interdisciplinary team members to evaluate potential residents and determine appropriate placement. Lead tours, coordinate events, and represent the facility in the community. Monitor market trends and adjust strategies to maintain a competitive advantage. Qualifications Proven track record in admissions, marketing, or business development within healthcare, preferably skilled nursing or post-acute care. Strong communication, organization, and relationship-building skills. Ability to balance high-volume admissions with quality, compliance, and customer satisfaction. Knowledge of healthcare regulations and insurance processes, including Medicare/Medicaid, preferred. Long-term care experience required. We Offer Competitive salary based on experience. Comprehensive benefits package including health, dental, vision, and retirement plan. Paid time off and holiday pay. Supportive leadership and opportunities for professional growth. If you are an energetic, strategic thinker who thrives in a fast-paced healthcare environment, we’d love to hear from you. #J-18808-Ljbffr