Vice President of Marketing

Vice President of Marketing

About the Company

Established dental products manufacturer serving oral health professionals

Industry
Management Consulting

Type
Privately Held

Founded
1900

Employees
501-1000

Categories

• E-commerce
• Consulting & Professional Services
• Medicine
• B2B

Specialties

• dental supplies
• preventive
• orthodontic
• endodontic
• restorative
• surgical
• diagnostic
• caries management
• infection control
• periodontal management
• pedodontics
• periodontics
• oral & maxillofacial surgery
• and prosthetics

About the Role

The Company is seeking a Vice President of Marketing to lead marketing strategy and execution across its brand portfolio. The role focuses on profitable growth, customer acquisition and loyalty, and effective go-to-market strategies, including cross-channel campaigns for new products and brands. The leader will guide data-driven digital marketing, use customer insights and testing to improve results, and oversee marketing budgets, plans, and performance measures. Responsibilities also include aligning marketing with sales and product management, developing continuing education initiatives, and building and coaching a high-performing team. Candidates should have a bachelor’s degree in business, sales, marketing, or a related field; a master’s degree is an advantage. They should bring at least 10 years of experience leading marketing teams and driving profitable performance, including 5–8 years in senior leadership. Strong strategic, analytical, financial, communication, and people-leadership skills are required, along with experience using CRM and marketing automation platforms and office productivity software. Experience in dental, medical device, or related industries, and familiarity with distributor or OEM channels, is preferred.

Hiring Manager Title
Chief Commercial Officer

Functions

• Marketing