Associate Manager, Consumer Insights

HELP US BRING THE GIFT OF HEALTH TO LIFE. Working at Pharmavite is an experience like no other. With a focus on complete nutrition for all, each endeavor is urgent and every day counts. You'll have the opportunity to work on the #1 selling national vitamin and supplement brand, Nature Made, as well as an exciting portfolio of other products that are shaping the future of the healthy living industry. Consumer-driven innovation, high quality products and a promising portfolio, all driven by a team with a shared sense of purpose -- that's Pharmavite. Join us to bring the gift of health to life. This role is not available for any form of immigration sponsorship or support, including completion of the Form I-983 training plan required for STEM OPT. Position Summary The Associate Manager, Innovation Insights plays a key role in bringing the consumer to life in Nature Made’s innovation pipeline, executing qualitative and quantitative consumer research that delivers actionable insights to inform innovation strategy and business decisions. Reporting to the Manager, Innovation Insights, this individual partners closely with cross-functional teams to identify consumer needs, evaluate new ideas, and support the development of breakthrough products and experiences. The role is ideal for a curious, collaborative insights professional who enjoys translating consumer understanding into business action within a fast‑paced innovation environment. Key Responsibilities Executes qualitative and quantitative research projects to answer key innovation business questions and uncover actionable consumer insights. Supports the development of learning plans grounded in clear hypotheses and iterative testing, synthesizing findings into compelling business recommendations. Partners with internal teams and external research agencies to conduct consumer co‑creation, ethnographies, focus groups, concept testing, product testing, and other innovation research methodologies. Collaborates with cross‑functional Innovation, Marketing, R&D, and Commercial teams to provide consumer input throughout the innovation process, from opportunity identification through concept refinement. Leverages multiple sources of information—including primary research, syndicated data, social listening, trends, and secondary research—to identify emerging consumer needs and innovation opportunities. Synthesizes consumer insights into clear stories and recommendations that influence innovation decisions and inspire action. Supports the evaluation and optimization of product concepts, positioning, claims, packaging, and consumer experiences throughout development. Contributes to the continuous improvement of innovation research approaches by identifying efficient, agile methodologies and emerging research tools. Ideal Candidate Profile The ideal candidate is passionate about understanding consumers and translating insights into innovation opportunities. They are comfortable managing research projects, collaborating across functions, and balancing multiple priorities in a fast‑paced environment. They are naturally curious, analytical, and motivated to grow as an innovation insights professional while contributing to broader business objectives. Critical Success Factors Curiosity about consumer attitudes, behaviors, and emerging trends. Passion for innovation and consumer‑centered problem solving. Strong analytical thinking with the ability to translate research into actionable recommendations. Experience managing multiple research projects simultaneously in a dynamic environment. Excellent communication, storytelling, and presentation skills. Ability to collaborate effectively across cross‑functional teams and external research partners. Comfort working with ambiguity and iterative learning approaches. Capabilities & Skills Required To be successful in this role, you'll bring: Bachelor's degree required; Master’s degree in Marketing, Market Research, Business, Psychology, or related field preferred. 3+ years of experience in Consumer Insights, Market Research, Shopper Insights, Consumer Strategy, or related field (or 5+ years without an advanced degree). Experience supporting innovation‑related consumer research projects. Experience with qualitative and quantitative research methodologies, including research design, execution, analysis, and synthesis (e.g. Qualtrics, MyTake, etc.) Experience working with research suppliers and external agencies (e.g. Nielsen IQ) Strong analytical skills and familiarity with syndicated data sources (Circana, Nielsen, IRI, etc.) is preferred. Experience in a CPG company is preferred. Experience within Health & Wellness or at a consumer research agency is a plus. Strong business acumen with the ability to connect consumer insights to business recommendations. Proficiency in PowerPoint and Excel, with strong written and verbal communication skills. OUR OFFER Here, career paths aren’t predefined, and bureaucratic limitations don’t exist -- you have the opportunity to grow, learn from industry pioneers, and develop the way you want to. Pharmavite is investing more in the development of our team -- to help us deliver on our purpose and help you achieve your career aspirations. Our environment is geared to fuel curiosity, encourage experimentation, and generate learning as this is the way we develop ourselves and our organization. Pharmavite is committed to meeting the needs of our employees and their families with a Total Rewards package that’s as comprehensive as the vitamins and supplements we deliver to consumers. With competitive compensation programs and standout benefits, we provide employees with optimal health and well‑being -- as well as peace of mind. These rewards -- plus our new recognition program -- ensure employees feel supported both at work and home. National Target Base Pay Range: $80,000 - $133,000. The salary range for this position is based on national standards. For candidates in California and New York metro the Target Base Pay Range is $88,000 - $146,000, to reflect the cost of living and market conditions in those areas. Actual compensation will take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location, education, experience, qualifications and job‑related skills. It is not typical for an individual to be hired above the midpoint of the range for their role and compensation decisions depend on the facts and circumstances of each case. This information is provided to applicants in accordance with state and local laws. Base pay is only one component of our total rewards offerings, and we will take the full offering into consideration when presenting an offer of employment. annual performance bonus Medical, dental and vision benefits 401K match other wellness benefits Visit Pharmavite.com/careers to learn more about our mission and discover an opportunity that’s right for you. Health and wellness begins with us. Pharmavite is an equal opportunity employer. We prohibit employment discrimination and harassment based on race, color, religion, age, sex, sexual orientation, gender, national origin, and any other basis protected by state and federal law. Pharmavite recruits, hires, employs, promotes, and compensates individuals solely based on job‑related qualifications and abilities. Pharmavite also provides reasonable accommodation to qualified individuals with disabilities or based on a sincerely held religious belief, in accordance with applicable laws. If you need to inquire about an accommodation to complete the application process, please email View email address on click.appcast.io. Disclaimer The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications of employees assigned to this job. CALIFORNIA FAIR CHANCE ACT: Qualified Applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. More than 50 years ago, our founders aimed to improve health & wellness by focusing on the basics—good nutrition and essential vitamins & minerals. Since that day, we’ve become a leader in the health and wellness industry and have earned the trust of consumers, healthcare professionals, and retailers alike. Our sole purpose then and now is to bring the gift of health to life, by helping people achieve a healthier way of living. This purpose is our passion and priority. Helping people live healthier, fulfilling lives is no simple task. Guiding us on our journey are our core beliefs. Simply put, we believe energy and vitality fuel the pursuit of happiness. We believe our world of plenty is creating a poverty of health, but good health should be within reach for all. We also believe in achieving good health through the power of complete nutrition—not quick fixes—and that you can’t have trust without truth. Culture isn't something that’s easily explained, but you know it when you feel it. And at Pharmavite, we like our people to feel supported. PRO-GROWTH You deserve opportunities to excel and grow professionally, no matter what role you play at Pharmavite. So we offer training and development opportunities to help you pursue your goals. FULLY DIVERSE Everyone has a different view of the world, and we love that. Having a workplace where everyone is heard is key to good collaboration and meaningful participation. HEALTH-MINDED Health isn't something we deliver only to customers. Our employees and their families are on the receiving end too, through wellness programs that help us practice what we preach. #J-18808-Ljbffr Otsuka Pharmaceutical Co., Ltd