Channel Development Lead (United States)
Amtivo® (USA)
Job Title: Channel Development Lead
Reports To: Head of Channel Management
Business Unit: Sales
Location: Eastern U.S. preferred – Grand Rapids, MI or Remote
Role Type: Permanent Full time
Salary: $90,000-$110 (DOE) + 10% OTE + benefits
Role purpose
The Channel Development Lead will own the development, growth and performance of Amtivo USA’s partner network across the Eastern and Central United States, working closely with the Head of Channel Management and other Amtivo leaders to execute the company’s channel growth strategy.
This is a strategic, field-focused role responsible for building and developing high-value relationships with management system consultants, Amtivo auditors, referral partners, technology and GRC providers, industry associations and other influential partners within the certification ecosystem.
The role requires strong knowledge of the certification, auditing, compliance and GRC landscape, combined with the ability to translate that expertise into structured partner plans and commercial growth. The Channel Development Lead will be responsible for developing and executing plans across their partner portfolio, coordinating resources from across Amtivo, and delivering measurable partner-sourced pipeline and revenue.
Key responsibilities
Partner & Territory Ownership
- Own the development and performance of Amtivo’s partner portfolio across the Eastern and Central United States.
- Build and grow strategic relationships with management system consultants, referral partners, GRC and technology providers, industry associations and other channel partners.
- Develop, own and execute structured territory and partner growth plans with clear commercial objectives, actions and measures of success.
- Identify, recruit and activate new partners aligned with Amtivo’s strategic growth priorities and target markets.
- Develop a strong understanding of key partners’ businesses, capabilities, client bases and priorities to identify opportunities for mutual growth.
- Maintain a high-value network of consultants, industry influencers and organizations across the territory.
- Reactivate dormant or low-activity partners and grow referral volume from existing relationships.
Commercial Growth & Performance
- Drive partner-sourced and partner-influenced pipeline and revenue across the territory.
- Route opportunities to the right Amtivo teams and coordinate pre-sales support for partners and their clients.
- Work with the sales team on partner-referred deals from first opportunity through close
- Keep all partner activity, referrals and deals accurately tracked by partner in the CRM, and report pipeline and performance to the Head of Channel Management
Partner Onboarding & Enablement
- Onboard new partners onto the Amtivo Consultant Referral Program.
- Educate partners on Amtivo's services, standards and referral process so they can confidently introduce clients.
- Conduct regular partner reviews to maintain engagement and identify new growth opportunities.
- Work with marketing on partner webinars, co-branded content, case studies and event promotion.
Field Activity
- Attend regional events, consultant/partner meetings and industry conferences across the territory as agreed with the Head of Channel Management.
- Share partner and market feedback, including competitor activity, new partnership opportunities and certification transfer opportunities, with the Director of Sales and Head of Channel Management.
Success Metrics
Success in this role will be measured through the growth, quality and commercial impact of Amtivo’s partner network, including:
- Partner-sourced pipeline and revenue against target.
- New partners signed and activated each quarter.
- Number of active, referring partners.
- Reactivation and growth of existing partners.
- Conversion of partner referrals into closed business.
- Partner meetings, field activity and contribution to partner-sourced revenue.
Ideal Profile
- 3 to 7 years in channel sales, partner development or business development, preferably in certification, testing or auditing.
- Experience in ISO certification, management system consulting, compliance/GRC software, testing, auditing or a related B2B industry would be preferred.
- Working knowledge of key management system standards, such as ISO 9001, ISO 14001, ISO 45001, ISO 13485, ISO 27001, IATF 16949, AS9100 and R2v3.
- Based in the Eastern U.S.; an existing network of consultants across the Eastern and Central U.S. is a plus.
- Excellent communication, relationship-building and interpersonal skills.
- Organized, target-driven and comfortable working remotely.
- Experience using HubSpot or a similar CRM to manage partner activity and pipeline.
- Willing to travel within the territory (approximately 30%)
About Amtivo
Amtivo USA is part of one of the world’s fastest-growing certification bodies. You will join a high-performance team with the agility to move quickly and the backing of a global organisation.
This is an opportunity to be out in the market building Amtivo’s partner network, developing new relationships and directly contributing to new business growth. You will work closely with the Head of Channel Management and sales team, while having the autonomy to build relationships and develop opportunities across your territory.
At Amtivo, we are dedicated to fostering a diverse, equitable, and inclusive environment where authenticity thrives. We believe that true collaboration stems from valuing every individual’s unique perspective and experience. Our commitment to agility empowers us to adapt and innovate, driving superior performance. Amtivo Group is an Equal Opportunities Employer. The organisation provides equal employment opportunities regardless of ethnic origin, gender, nationality, religion, physical ability, sexual orientation, marital status, parental status, or medical history.
Due to the high volume of applications we receive we are not always able to provide individual feedback. We aim to contact applicants within 14 days if selected for interview.
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