Community Engagement Specialist

Job Summary Residency requirement: must reside in Louisiana. K12, a Stride Company, offers a high‑quality personalized online education experience. The Community Engagement Specialist will work at Louisiana Virtual Charter Academy (LAVCA) and will develop and implement communication, marketing, and community engagement strategies to strengthen relationships among students, families, staff, and community stakeholders. Key Responsibilities Develop and execute strategic communication and community engagement plans that promote school initiatives, programs, and events. Manage and grow the school’s digital presence through social media platforms, newsletters, websites, email campaigns, and multimedia content. Create compelling written and visual content, including photography, videography, promotional materials, newsletters, and digital campaigns that strengthen school branding and engagement. Serve as the school’s social media manager by creating, scheduling, monitoring, and analyzing content performance and engagement metrics. Develop and maintain communication strategies that improve collaboration between school leadership, teachers, families, and community stakeholders. Facilitate virtual and in‑person family engagement opportunities, orientations, trainings, and community events. Coordinate outreach campaigns to increase participation in school programs, student activities and community initiatives. Utilize analytics and reporting tools to monitor engagement metrics, evaluate communication effectiveness and make data‑driven recommendations for improvement. Support student recruitment, re‑registration initiatives and retention efforts through targeted communication and engagement campaigns. Collaborate with school leadership to design and implement branding initiatives that promote a positive and transparent school culture. Provide training and support to staff regarding effective communication practices, digital engagement strategies, and social media utilization. Develop marketing materials and promotional campaigns for student competitions, clubs, events, and family engagement activities. Build and maintain relationships with community partners and stakeholders to expand opportunities for students and families. Minimum Required Qualifications Two (2) years of college AND two (2) years of experience in education OR equivalent combination of education and related experience. Three (3) years of experience in communications, digital marketing, community engagement, public relations, social media management, or stakeholder engagement. Desired Qualifications Five (5)+ years of experience in digital communications, marketing strategy, content creation, and community engagement. Experience managing social media platforms and analytics tools. Experience with photography, videography, graphic design, and multimedia content development. Experience utilizing analytics and KPI reporting to drive engagement strategies. Strong skills in Adobe Creative Suite, Google Analytics, social media management platforms, and Microsoft Office applications. Key Competencies Strategic Communications Community Engagement and Relationship Building Social Media Management Content Creation and Storytelling Event Planning and Promotion Digital Marketing and Branding Analytics and Performance Reporting Written and Verbal Communication Project Management and Organization Collaboration and Stakeholder Engagement Compensation & Benefits Salary range: $41,259.00 - $61,888.00 (subject to factors such as experience and location). Potential bonus eligibility. Robust benefits package for eligible employees, including health benefits, retirement contributions, and paid time off. Work Environment & Employment Type This is a home‑based position but may require one or more days a week in the office as determined by the supervisor. The position is regular (full‑time). Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Equal Opportunity Employer Stride, Inc. is an equal‑opportunity employer. Applicants receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status, or any other basis prohibited by federal, state, or local law. Stride, Inc. complies with all legally required affirmative action obligations. Applicants will not be discriminated against because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Accommodations & Contact If you are a job seeker with a disability and require a reasonable accommodation to apply for this job, please contact View email address on click.appcast.io. #J-18808-Ljbffr