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Field Marketing Manager, Asset Owners

$88.8k - $115.2k
Full-time

Clearwater Analytics

The Field Marketing Manager will lead regional marketing efforts for asset manager clients, building brand presence, generating qualified demand, and accelerating pipeline growth through targeted campaigns, high-impact events, and compelling content tailored to the asset management space. You'll partner closely with Sales Directors and BDR teams to shape sector marketing plans, deliver high-impact campaigns, and execute standout events — translating complex value propositions into compelling content, experiences, and enablement tools that resonate with sophisticated institutional audiences. Responsibilities: Run the campaigns program to meet the specific regional goals and market opportunity Liaise with local sales, product and external experts to execute marketing priorities and programs Shape local campaign themes, programs, compelling regional messages, assets and call-to-action, working with colleagues from US Marketing teams, Sales, other department and external experts. Execute an appropriate mix of integrated campaign tactics, including events, round tables, email, webinars, social media, SEO SEM to deliver the regional campaign goals Track results, manage the lead qualification and handover process to Inside Sales Influence deals currently in the pipeline through ongoing marketing activity Accelerate pipeline velocity to speed deal closure Deliver reports and dashboard using Marketo and Salesforce. Ensure timely and accurate reports Monitor the quality and completeness of customer data held in Clearwater Analytics databases. Work to improve local data quality Desired Skills and Experience: Bachelor’s degree in Marketing, Business or Communications required. 3+ years track record of B2B field marketing and demand generation (especially lead generation and nurturing, marketing campaign execution and measurement) Experience of market research analytics, strategic planning, campaign development, budget management, events, email and nurturing, digital, social media, SEO SEM etc Hands-on experience and proficiency with marketing automation platforms (Marketo, or the like), and CRM systems is required. SFDC is a plus. Salary Range $88,800.00 - $115,200.00 This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class. Thank you for your interest in a career with Clearwater! Clearwater Analytics (NYSE: CWAN) is transforming investment management with the industry’s most comprehensive cloud-native platform for institutional investors across global public and private markets. While legacy systems create risk, inefficiency, and data fragmentation, Clearwater’s single-instance, multi-tenant architecture delivers real-time data and AI-driven insights throughout the investment lifecycle. The platform eliminates information silos by integrating portfolio management, trading, investment accounting, reconciliation, regulatory reporting, performance, compliance, and risk analytics in one unified system. Serving leading insurers, asset managers, hedge funds, banks, corporations, and governments, Clearwater supports over $8.8 trillion in assets globally. Learn more at Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with the job description, we encourage you to still apply! You may be just what we're looking for.

Vacancy posted 20 hours ago
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