Senior Paid Social Strategist
GoodApple
Job Description
Job Description
Overview:
The Senior Social Strategist is a self-sufficient expert responsible for the end-to-end execution of complex social campaigns and the independent management of client relationships. They serve as a strategic lead, capable of mapping high-level business goals to innovative social roadmaps while mentoring a team of direct reports to produce flawless, high-level results.
Goal:
- Lead the holistic social media lifecycle from start to finish with minimal supervision
- Build client-specific social roadmaps and testing plans that drive adoption of new products and betas
- Align social strategy with business goals and broader cross-channel media plans.
- Adapt leadership styles to develop direct reports and oversee team-wide operational excellence
General Skills and Expectations:
- Excellent troubleshooting ability and advanced knowledge of social campaign management platforms
- Advanced ability to manage multiple direct reports and complex project deadlines
- Exceptional organization and meticulous attention to detail in all deliverables
- Expert fluency with numbers and complex data manipulation in Excel
- Strong internal and client-facing partnership and presentation skills
- Superior creative problem-solving and data-driven decision-making
Education and Experience:
- 2-4 years experience with paid social campaign management, agency or brand setting preferred
- Bachelor’s degree from an accredited four-year college or university; a focus in Marketing, Advertising, or Communications is a plus but not required
Key Responsibilities:
Media Strategy, Plan Development & Innovation
- Lead the research, planning, and client-facing presentation of platform-agnostic social strategies, including independent performance projections and roadmap development.
- Partner with account management and media leads to ensure social strategy aligns with holistic media plans and supports client offline business goals.
- Drive agency-wide innovation by identifying partner betas, authoring strategic POVs, and training the broader team on emerging platform trends.
- Develop and execute superior testing plans for audiences, creative, and bidding strategies, translating results into actionable client recommendations.
Technical Expertise, Campaign Management & Media Plan Execution
- Oversee the full campaign lifecycle—from setup and trafficking to optimization—utilizing QA checklists to ensure 100% accuracy and client brand safety.
- Drive superior performance by optimizing against complex KPIs using a mix of platform tools, third-party analytics, and social listening data.
- Leverage advanced research tools to build data-backed recommendations and stay ahead of the competitive landscape.
Reporting and Measurement
- Serve as the final authority on reporting quality, transforming complex platform data and algorithms into accessible "real-world impact" narratives for clients.
- Coordinate with cross-channel teams (Search, Programmatic) to identify integrated media insights and demonstrate social’s influence on the broader mix.
- Lead client reporting presentations, fluently interpreting data and providing technical clarity on campaign delivery and aesthetics.
Team Management and Mentorship
- Manage the professional development of multiple direct reports, adapting leadership styles to individual needs and ensuring a path toward next-level performance.
- Oversee outcome-based onboarding and comprehensive workflow training for junior staff, covering planning, trafficking, pacing, and accounting.
- Maintain ultimate accountability for the team’s output, conducting regular QA and progress meetings to ensure 100% accuracy and operational excellence.
Powered by JazzHR
9PdFUBuP0C
Vacancy posted a month ago
Similar jobs that could be interesting for youBased on the Senior Paid Social Strategist in New York, NY vacancy
$70k - $82.5k
...RESPONSIBILITIES• Plan, implement, and optimize campaigns across social channels. These platforms may include but are not limited to... ...clientinteractions, and reporting.REQUIREMENTS• 2.5+ years’ experience managing paid social media campaigns• Must possess strong knowledge and...SeniorFull timeWork at officeLocal areaFlexible hours3 days per week$91.5k - $159k
...communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.What you’ll be doing...As a Paid Social Strategist within Verizon’s in-house digital media center of excellence, you will be responsible for paid social media strategy,...SeniorFull timeTemporary workPart timeWork experience placementWork at officeWork from homeShift work3 days per week$95k - $105k
...The Role As a Senior Strategist, Paid Media at Direct Agents, you will be a strategic growth partner to our clients—going beyond media buying... ...media strategy and planning across programmatic, paid social, and paid search Partner with paid media execution teams...SeniorFull timeWork at officeRelocationDirect Agents
New York, NY4 days ago- Hearts & Science, a data-driven marketing agency, seeks a paid social leader in New York to drive strategy and execution across platforms. You will partner with integrated media, creative, and data teams to meet client goals while mentoring junior colleagues and delivering...SeniorWork at office
- Method Recruiting is seeking a Senior Strategist, Paid Social to lead day-to-day paid social strategy across a portfolio of client accounts. You will develop full funnel media plans, translate performance data into actionable recommendations, and guide creative direction...Senior
- Directive Consulting, a leading B2B marketing agency, seeks a Senior Account Strategist, Paid Social to own day-to-day client deliverables and build high-performing paid strategies for LinkedIn across technology, industrial, and services clients. This remote-first role...SeniorRemote job
- Harnham is seeking a Senior Media Strategist, Paid Social, to lead paid social campaigns for clients across insurance, healthcare, finance, and consumer brands. This role requires 4-5+ years of hands-on experience with platforms including Meta, TikTok, and LinkedIn. You...SeniorRemote job
- Sia Experience is seeking a Sr. Paid Search & Paid Social Strategist to lead strategy and hands-on execution of high-performance campaigns across search and social. You’ll own paid search and paid social ecosystems, driving client growth with smart bidding, automation,...Senior
- Wpromote is seeking a Senior Manager, Paid Social B2B to develop data-driven social strategies that accelerate pipeline growth for enterprise and mid-market clients. You will translate buyer journeys into full-funnel paid social plans across LinkedIn, Meta, Reddit, and...SeniorRemote jobFlexible hours
- PHM, a leading health media agency in the US, seeks a Paid Social Sr. Associate to plan and manage paid social tactics. You will monitor campaign quality, maximize performance, and proactively identify optimization opportunities for client success. You will work with platforms...Senior
- Huzzle is seeking a Senior Paid Social Media Buyer to manage and optimize high-value Meta ad campaigns for insulation businesses. This role demands a specialist who can drive qualified applications while collaborating closely with clients. As a fully remote opportunity...SeniorRemote job
$110k - $120k
...come around often—if you want in on the next level, this is it. Job Description SiaX is looking for a Sr. Paid Search & Paid Social Strategist to lead the strategy and hands-on execution of high-performance paid media campaigns across search and social. You’...SeniorFull timeSeasonal workWork at officeWorldwideFlexible hours3 days per weekSia Experience
New York, NY11 days ago$110k - $120k
Sr. Paid Search & Paid Social Strategist Full-time Compensation: USD 110,000 - USD 120,000 - yearly Sia Experience is a full‑service creative agency. In the SiaX‑Creative business line we blend creative, CX, marketing and deep AI expertise to deliver growth‑focused...SeniorFull timeWork at officeFlexible hours3 days per week- Brainrider is seeking a detail-obsessed Senior Performance Marketing Specialist to own the strategy, quality, and performance of paid acquisition across search, video, social, and emerging digital channels. This execution-heavy role thrives in the weeds—scrutinizing campaign...Senior
- Randstad USA in New York is seeking a versatile Media Specialist to lead end-to-end media strategy and channel execution for a growing beauty/cosmetics brand. You will own channel allocation, directly run emerging platforms, and lead performance analysis to drive profitable...Senior
- DSplus, a Saatchi & Saatchi company, is seeking a Social Media Strategist to manage day-to-day paid social campaigns for automotive clients across the US. You will collaborate with planning, operations and analytics to deliver innovative, integrated social activations....
$70k - $80k
...People Operations - Talent Acquisition Position Overview As a Paid Social Strategist , you'll bring hands-on experience and strategic thinking... ...looking for the next opportunity to improve performance Seniority level Seniority level Associate Employment type Employment...Full timePart timeFreelanceWork at officeRemote work- MV Digital Group in New York is seeking a Paid Social Media Strategist to execute, launch, and manage paid social campaigns to meet advertiser objectives. You will monitor campaigns daily and collaborate with cross-functional teams to deliver on-time results and exceed...Local area
- Directive Consulting, a leading B2B marketing agency in the United States, seeks a Paid Strategist to manage day-to-day client deliverables and craft custom paid social strategies for technology, industrial, and services clients. You will lead campaigns, coordinate with...Remote work
$60k - $70k
A leading ad agency in New York City is seeking a Paid Search & Paid Social Buyer to enhance their eCommerce campaigns. Candidates should have 1-3 years of digital media experience, especially in eCommerce, and be adept at analyzing performance data. The position involves...- Directive is seeking a Paid Strategist to manage and optimize paid social campaigns for B2B clients in the US. This role requires 2+ years of experience in a performance marketing agency, focusing on LinkedIn and Meta Ads. Responsibilities include developing client strategies...Remote job
- SOLVE(D) in New York, NY is seeking a Paid Social Media Specialist to build and activate paid social campaigns across Meta, Twitter, and LinkedIn, supporting clients through planning, execution and reporting with data-driven insights. You will implement campaigns, manage...
- Squarespace is hiring a Paid Social Media Strategist to run campaigns across Meta, TikTok, Reddit and Pinterest. This hybrid role in New York will own the end-to-end paid social program, drive incremental subscriptions, and optimize at scale. You’ll collaborate with analytics...
- A leading marketing agency in the United States seeks a Social Media Strategist with expertise in paid social advertising, particularly on LinkedIn. The ideal candidate will have over 2 years of experience in a digital marketing agency and a proven track record of managing...Remote job
- A leading digital marketing agency in the United States is looking for a Paid Social Strategist. In this part-time, freelance role, you will develop and optimize paid social campaigns across platforms, collaborate with stakeholders, and leverage data to drive results....Part timeFreelance
- Mercor is seeking senior social work professionals to build evaluation tasks for AI systems operating in large human services and clinical social work contexts. The role focuses on designing scenarios, drafting reference outputs, and writing rubrics that reflect how senior...Senior
- FTI Consulting is seeking a Paid Media Strategist to develop and execute paid media and digital strategy based on data-driven insights. You will work directly with clients across sectors, contributing to strategy and delivery while positioning the firm through thought leadership...Senior
- Blue Wheel Media is seeking a Senior Content Strategist, Owned Media to lead Organic Social and oversee owned media content across social and other channels. The role blends strategy with hands-on content production and editorial leadership for assigned clients. You will...Senior
- BMG360 is seeking a Senior YouTube Strategist to lead YouTube creative strategy across paid and organic initiatives for enterprise clients. You will partner with Paid Media, Creative, Analytics, and Client Services teams to drive measurable results. The ideal candidate...Senior
- Hearts & Science in New York is seeking a Senior Associate, Paid Search to lead and manage paid search campaigns, fine-tuning strategies and handling day-to-day tasks to help the team reach campaign goals. A strong analytical mindset is essential for data analysis and...Senior
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Senior Paid Social Strategist. Be the first to apply!
Related searches
- strategist New York, NY
- business strategist New York, NY
- program strategist New York, NY
- account strategist New York, NY
- workplace strategist New York, NY
- investment strategist New York, NY
- senior brand strategist New York, NY
- technology strategist New York, NY
- media strategist New York, NY
- strategy consultant New York, NY