Entry-Level Digital Marketing & Content Specialist

Entry-Level Digital Marketing & Content SpecialistKetterer, Browne & Davani, LLC (KBD Attorneys)Baltimore, MD – Remote or HybridAbout UsKBD Attorneys is a well-respected personal injury law firm committed to helping individuals and families during some of the most difficult moments of their lives. We are expanding our digital marketing capabilities and looking for a creative, efficient, and tech-forward individual to help build and distribute high-quality, compliant content across multiple platforms.Position OverviewWe are seeking an Entry-Level Digital Marketing & Content Specialist who is comfortable using AI tools, understands their benefits and risks, and can help transform firm-provided materials and public information into compelling multimedia content. The ideal candidate will be detail-oriented, organized, and able to work efficiently in a fast-paced law firm environment.This role is perfect for someone who wants hands-on experience with digital marketing in the legal industry—and has the ambition to grow into a senior or director-level position.Key ResponsibilitiesContent Creation & PublishingEfficiently create and publish WordPress blog posts based on:News reportsPublicly available informationInternal firm contentUse Jetpack or similar plugins to convert blog posts into social media deliverables.Social Media ManagementProduce and schedule engaging posts for:FacebookInstagramTikTokX (Twitter)YouTubeSnapchatOther emerging channelsCreate short-form video content, captions, and visual assets.AI-Driven Content PipelineUse modern AI tools to:Transform source material into first draftsGenerate graphics, social media posts, short videos, and blog contentCreate a streamlined content pipeline from idea to the final assetCompliance & StandardsFollow firm content guidelines, brand voice, and editing standards.Ensure all content complies with:Professional conduct rules for attorney advertisingPrivacy, accuracy, and ethics requirementsDigital AdsAssist with posting and managing simple paid social ads, including boosted posts and lightweight campaigns.Preferred QualificationsExperience using:WordPressJetpackCanva, CapCut, Nano or similar toolsAI platforms (ChatGPT, Claude, Midjourney, Runway, etc.)Understanding of AI capabilities and limitations (hallucinations, compliance issues, bias, etc.).Prior experience in a personal injury or other legal environment (a plus).Multilingual candidates strongly encouraged.Strong writing skills and attention to detail.Ability to manage time, meet deadlines, and work independently.Growth OpportunityThis role has significant upward potential. The right candidate may grow into a Marketing Director position, taking on responsibilities such as:Vendor and technology selection and oversightMarketing strategy and executionManaging external partners and freelancersAnalytics and reportingBudget planningCandidates interested in long-term growth are encouraged to apply. #J-18808-Ljbffr KETTERER BROWNE & ASSOCIATES LLC