Head of Growth
Tangem AG
Tangem is a high-tech company in the blockchain sector was founded in 2017, headquartered in Zug, Switzerland, with branches in North America, Eastern Europe, and APAC. Tangem started with the idea of bringing digital assets to the masses using a unique combination of a smartcard-based hardware wallet and mobile applications. Company owns and promotes the technology of hardware cold-wallet for digital assets with secure and simple UX in 220 countries today. Our customers enjoy setup time within 1 minute with the ultimate security level for digital assets on their wallet. Tangem solutions offer multi-support of a growing number of thousands of tokens by a single wallet. SBI Crypto Investment Ltd., the digital asset venture investment company wholly owned by SBI Holdings Inc., has invested $15 million into Tangem in 2019 for mass adoption of blockchain technology. What We’re Looking For We are looking for someone who thinks beyond campaigns. Someone who understands markets, narratives, timing, positioning, and attention at scale. Responsibilities Define and lead the company’s global marketing vision and long-term growth strategy Shape brand positioning across international markets and audiences Identify emerging trends, behavioral shifts, and strategic opportunities in crypto, fintech, AI, and consumer technology Develop scalable acquisition, retention, and market expansion strategies Build and oversee multi-channel marketing ecosystems across product, brand, PR, community, partnerships, and content Partner closely with founders and leadership on business strategy, GTM direction, and competitive positioning Lead and mentor internal marketing teams and external partners/agencies Establish KPI frameworks, performance measurement systems, and strategic reporting processes Drive innovation in marketing approaches, audience engagement, and market differentiation Requirements Proven executive-level experience leading marketing in high-growth technology, crypto, fintech, or Web3 companies Strong expertise in strategic marketing, brand development, and international market positioning Deep understanding of crypto culture, market cycles, and ecosystem dynamics Experience scaling products and teams across multiple geographies Ability to identify trends early and translate them into competitive advantage Strong leadership, communication, and stakeholder management skills Analytical mindset with experience building measurable growth systems Fluent or professional-level English Strong Plus Experience building globally recognized technology or crypto brands Network within the crypto / Web3 ecosystem Experience working in fast-scaling startups or venture-backed environments Background in fintech, AI, infrastructure, or consumer tech products What we offer Stability, growth, participation in shaping the future unicorn. #J-18808-Ljbffr
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