Account Based Marketing Manager

ConnectWise is an industry and Global leading software company with over 3,000 colleagues in North America, EMEA and APAC. As a community-driven software company dedicated to the success of technology solution providers, our suite helps over 45,000 of our partners manage their businesses better, sell more efficiently, automate service delivery, and remotely control technology so they can consistently deliver amazing customer experiences. Our company is powered by our connections, our colleagues, and our community. And, we accept all kinds. Game-changers, innovators, culture-lovers—and humankind. We invite discovery and debate. We recognize key moments as milestones. We see you and value you for your unique contributions. Our inclusive, positive culture lays the foundation to ensure every colleague is valued for their perspectives and skills, giving you the choice of how YOU make a difference. Curious? Read this opportunity to learn how YOU can make a difference at ConnectWise! Provides support to cross functional teams, with a high attention to detail Researches, analyzes, and documents findings May coach, review, and/or delegate work to other team members Design and execute ABM plays across acquisition, competitive displacement, and named account motions Build and maintain tiered account lists both in partnership with sales and with using intent data and signals (DemandBase, Zoominfo, product telemetry) to build and prioritize; owning the account review cadence Translate strategy into weekly execution: specific accounts, specific plays, specific owners Work across Demand Managers, Digital, and Sales to orchestrate inbound/outbound multi-channel target account touches including exec roundtables, personalized direct mail, paid social, sales sequences, event activations, etc Map buying committees within target accounts to sharpen play design and content selection Own reporting on ABM pipeline sourced, influenced, account engagement, and play performance ConnectWise is an Equal Opportunity Employer, dedicated to building a diverse and inclusive workforce and providing a workplace free from discrimination and harassment. ConnectWise provides equal employment opportunities to all employees and applicants without regard to race, ethnicity, color, religion, age, sex (including pregnancy), sexual orientation, gender, gender identity or expression, ancestry, national origin, citizenship status, physical or mental disability, genetic information, military/veteran status, marital status, familial or parental status, or any other characteristic or status protected by applicable federal, state and local laws. The statements above are intended to describe the general nature and level of work being performed by individuals assigned to this job. Other duties may be assigned as needed. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of the job and/or to receive other benefits and privileges of employment. If you need a reasonable accommodation for any part of the application and hiring process, please contact us at View email address on click.appcast.io or View phone number on click.appcast.io. #J-18808-Ljbffr