SEO Analyst, iLawyer Marketing

About iLawyer Marketing:

iLawyerMarketing, an EverService company, is the premier digital marketing agency for law firms in the U.S. We’re part of EverService Holdings, a Sunstone Partners-backed portfolio operator with leading brands across legal digital marketing. We specialize in helping our clients generate more leads and signed cases through smarter SEO and AEO, paid search campaigns, and websites focused on maximizing conversion rates. As AI search reshapes how clients find law firms, we have positioned ourselves at the front of that shift. Our scale gives clients access to best-in-class talent and technology, while our focused structure keeps us close to the firms we serve.

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Summary of Position:

We are currently looking for an SEO Analyst who is passionate, innovative, and motivated to make a difference for our clients. This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and communicates campaign progress, and is responsible for remaining current on new strategies, techniques, and processes that can improve SEO campaigns. If you are looking to step into the world of digital marketing or are a recent grad this position could be for you!

Position Responsibilities:

• Collaborate with the SEO team to develop and execute strategies that improve online visibility and drive organic traffic
• Conduct extensive keyword research to identify lucrative opportunities, optimize content, and drive targeted organic traffic to client websites
• Implement on-page SEO best practices to optimize website structure, content, and metadata, ensuring maximum visibility and relevance for target keywords and topics
• Perform regular site audits to identify technical and content-related improvements
• Monitor and analyze rankings and SERP performance, refining SEO strategies and optimizing content based on insights
• Analyze website performance using Google Analytics (GA4) to track KPIs and support data-driven recommendations
• Conduct competitor analysis to glean actionable insights, identify industry trends, and inform strategic decision-making
• Support link building efforts using 100% white-hat strategies, including outreach and relationship building
• Execute targeted outreach initiatives to secure valuable backlink placements, analyzing profiles to identify areas for improvement
• Deploy tactics to incrementally increase traffic numbers to client websites
• Actively contribute to weekly brainstorm sessions, fostering a collaborative environment to exchange ideas and share insights

Position Requirements:

• 1+ years of hands-on experience in SEO, preferably within a small to mid-sized marketing agency, or legal marketing environment
• Foundational understanding of on-page, off-page, and technical SEO best practices
• Ability to optimize websites and digital content to improve search visibility and user engagement
• Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously
• Proficient in Microsoft Office, specifically Excel
• Experience using Google Analytics (GA4) to analyze performance and identify actionable insights
• Working knowledge of high-quality link-building strategies, cultivating authoritative backlinks through strategic outreach and relationship-building efforts
• Demonstrated mastery in backlink analysis and basic SEO auditing processes
• Experience with local and video optimization preferred
• PR experience preferred
• This is a hybrid, in-office position located in San Diego, CA. Applicants must reside in California and be within commuting distance of the San Diego office, with the ability to work onsite three days a week.

$50,000 - $55,000 a year

Compensation:

The total compensation range for this opportunity is $50,000 - $55,000, plus benefits. This target compensation range is subject to multiple factors including role, level, experience and location. As you go through the interview process, your recruiter will work with you to identify a competitive base salary within the proposed target compensation range that will get you excited about your future with us.

Benefits:

We've Got You Covered! iLawyerMarketing is proud to offer a variety of benefits to support employees and their families, including:

• Performance based bonuses to reward excellence
• Medical, Dental, Vision, and Life Insurance
• 401(k) matching to help you plan for your future
• 6 weeks of paid parental leave for new parents
• $2000 annual tuition reimbursement for continued education
• Monthly data stipend to support your remote work environment
• Paid Vacation and sick time off for work-life balance
• 11 paid holidays to enjoy throughout the year
• Paid Days for You to reset and recharge
• Paid birthday holiday to celebrate your special day
• Comprehensive Employee Assistance Program for personal support
• Leadership and career advancement opportunities
• Anniversary rewards to celebrate milestones

About EverService Holdings, LLC:

EverService is a global holdings company specializing in B2B professional services for companies of all sizes, helping them to grow and scale. After years of operating across both marketing and engagement verticals, EverService has streamlined its portfolio and now concentrates exclusively on driving growth within its marketing ecosystem. Through its vertically integrated brands, EverService delivers performance-driven digital marketing solutions across the legal, home services, and professional services industries. Our agencies specialize in SEO, paid media, website design and development, conversion optimization, creative services, and analytics, leveraging advanced technology and AI to deliver measurable business impact. Backed by deep industry expertise and a commitment to scalable, data-driven execution, EverService is the trusted growth engine for the sectors we serve, helping businesses strengthen their online visibility, generate high-intent demand, and drive measurable, sustainable growth through digital marketing.

This job description is intended to describe the general nature and level of work being performed by people assigned to this position. It is not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.

We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.