Director of Marketing

Job Description

Are you a strategic marketing leader who thrives at leading dynamic marketing teams and delivering measurable results in support of key business goals? Do you have a passion for growing powerful brands, driving demand, and aligning global teams around a shared vision?

We're looking for a Director of Marketing to lead and elevate our marketing strategy - shaping how our brand is experienced across every touchpoint. In this highly visible leadership role, you'll guide integrated marketing strategies, modernize processes, and partner across the organization to support growth, strengthen our employer brand, and amplify our market presence.

Responsibilities

Strategic Leadership & Brand Stewardship

Direct the creation and execution of marketing programs across North America Partner with external agencies to enhance brand visibility and maximize strategic coverage Ensure a consistent and compelling brand image across all regions by collaborating with global and regional marketing leaders Review and approve global marketing assets to uphold quality and alignment with brand standards Ensure consistency of high-quality content across all channels-digital, social, media, and sales collateral Demand Generation & Integrated Marketing

Direct the development of integrated marketing plans that promote products, technologies, and services Lead retail and recruiting marketing strategies aligned with broader business goals Collaborate with Human Resources and leadership to support recruiting and retention through targeted recruiting marketing strategies Cross-Functional Collaboration & Operations Excellence

Oversee and continuously improve project workflows within the department's project management system Lead planning and execution of key corporate initiatives Manage key marketing budget accounts with a focus on efficiency and ROI Champion ongoing process improvements to enhance team performance and delivery

Skills and Requirements

Bachelor's degree in Communications, Marketing, or Media Relations, along with at least 8 years of related experience. Non-degree considered if 12+ years of related experience along with a high school diploma or GED Frequent travel (6-20%) Valid Passport Five years' experience in the Material Handling or a similar capital equipment industry Ten years managing people and five years managing a Marketing Communications department Experience successfully building, coaching, and motivating high-performance teams while holding employees accountable Strong leadership skills and history of demonstrated successes Excellent communicator with ability to influence across all functional areas Excellent oral and written communication skills including the ability to clearly present recommendations and summarize complex issues Demonstrate both creative and critical thinking skills International experience

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to View email address on click.appcast.io.