Senior Copywriter

About Zipline Do you want to change the world? Zipline is on a mission to transform the way goods move. Our aim is to solve the world’s most urgent and complex access challenges by building, manufacturing and operating the first instant delivery and logistics system that serves all humans equally, wherever they are. From powering Rwanda’s national blood delivery network and Ghana’s COVID-19 vaccine distribution, to providing on-demand home delivery for Walmart, to enabling healthcare providers to bring care directly to U.S. homes, we are transforming the way things move for businesses, governments and consumers. The technology is complex but the idea is simple: a teleportation service that delivers what you need, when you need it. Using robotics and autonomy, we are decarbonizing delivery, decreasing road congestion, and reducing fossil fuel consumption and air pollution, while providing equitable access to billions of people and building a more resilient global supply chain. Join Zipline and help us to make good on our promise to build an equitable and more resilient global supply chain for billions of people. About You And The Role We’re looking for a curious mind, a multidisciplinary Senior Copywriter who can concept and create standout work across integrated marketing, growth marketing, brand storytelling, and experiential environments. You’re equal parts brand builder and performance-minded thinker, comfortable writing thumb-stopping paid ads one day, and shaping immersive physical/digital brand moments the next. You bring a sharp creative point of view, strong writing craft, and the ability to translate insights and ideas into work that drives both brand awareness and conversion. What You'll Do Concept & Execution Lead language development for integrated campaigns across brand, growth, lifecycle, and experiential. Concept high-performing performance ads (static, video storyboards, social formats) informed by testing insights. Develop brand campaigns, including tone of voice, personality, style direction, and language systems. Write for experiential environments, including pop-ups, installations, OOH, live brand activations, and physical signage systems. Cross-Functional Collaboration Partner with the broader Marketing & Product teams to turn ideas into breakthrough creative. Collaborate with designers, producers, and external partners & agencies to create compelling creative for customers and business partners alike. Present work clearly and confidently to creative leadership and cross-functional stakeholders. Quality & Craft Elevate the standard of copywriting, ensuring consistency and cohesion across all touchpoints, digital, social, print, and experiential. Maintain exceptional executional quality, even within fast-paced, iterative testing environments. What You'll Bring Core Experience 6+ years experience as a creative copywriter in an in-house brand, agency, or hybrid environment, with a focus on integrated marketing campaigns & consumer-focused brand campaigns. Proven ability to create both brand-building and performance-oriented creative. Experience writing for experiential/physical environments, spatial storytelling, and environmental expressions is a plus. Skills Expert-level writing craft: tone, voice style and personality. Strategic thinking to structure a solid brand voice that reflects the business goals. Strong conceptual thinker with the ability to generate ideas that scale across channels. Experience with A/B testing and performance-driven copy. Experience building copy systems (not just one-off pieces) Familiarity with Figma, Adobe CC and Google ecosystem (Slides, Sheets, Docx..etc). An understanding of AI tools to automatize production. Understanding of production for digital, print, and environmental executions. Nice-to-Haves Naming experience (products, campaigns, features) Scriptwriting (video, motion, audio) Long-form editorial writing Experience developing social media campaigns Who You Are You are a curious mind You are obsessed with the craft You are hands on You thrive in high-velocity environments and love testing, learning, and iterating. You balance artistry with data-informed decision making. You’re proactive, energized by ambiguity, and excited to build. You value storytelling in every medium. Portfolio Requirement Please include a digital portfolio showing: Integrated campaign marketing creative Brand campaign creative Experiential/environmental creative At least one project you led from concept through execution Any personal projects What Else You Need to Know The starting cash range for this role is $150,000-190,000. Please note that this is a target, starting cash range for a candidate who meets the minimum qualifications for this role. The final cash pay for this role will depend on a variety of factors, including a specific candidate's experience, qualifications, skills, working location, and projected impact. The total compensation package for this role may also include: equity compensation; discretionary annual or performance bonuses; sales incentives; benefits such as medical, dental and vision insurance; paid time off; and more. Zipline is an equal opportunity employer and prohibits discrimination and harassment of any type without regard to race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other characteristics protected by state, federal or local law or our other policies. We value diversity at Zipline and welcome applications from those who are traditionally underrepresented in tech. If you like the sound of this position but are not sure if you are the perfect fit, please apply! #J-18808-Ljbffr Zipline