Inside Sales Representative

icotek is seeking an Inside Sales Representative (ISR) to help drive growth across the Central Region. This is an active sales role that combines outbound business development, target-account prospecting, technical and application support, opportunity development, and close coordination with the Regional Sales Manager (RSM), manufacturer representatives, and distribution partners. The ISR serves as the inside half of the Central Region sales team. While the RSM leads field execution and owns overall regional performance, the ISR is expected to actively create and advance business by identifying the right accounts and contacts, conducting structured outreach, qualifying opportunities, supporting customer applications, and ensuring disciplined follow-up. This is not simply a sales support position. Success requires commercial drive, technical curiosity, strong organization, and the ability to turn prospecting activity and customer conversations into qualified opportunities and revenue. Central Region The Central Region covers the central United States, extending from Illinois west through Kansas and north through the Upper Midwest. The ISR is paired with the Central Regional Sales Manager and works as an integral part of the regional sales team. Together, they develop the region through direct customer engagement, manufacturer representatives, and distribution partners. The ISR plays an active role in growing the region by identifying and developing target accounts, generating qualified opportunities, supporting technical applications, reactivating existing accounts, and helping move opportunities from initial contact through field engagement and ultimately to revenue. What You Will Own Consistent creation of qualified sales opportunities within the Central Region. Outbound prospecting and engagement of defined target accounts and priority market segments. Timely qualification and follow-up of inbound leads and customer inquiries. Technical and application support that helps customers identify and configure the right icotek solution. Salesforce data quality, activity tracking, opportunity documentation, and follow-up discipline. Identification and reactivation of dormant or underdeveloped customer accounts. Effective handoff of qualified field opportunities to the RSM and manufacturer representatives. Key Responsibilities Business Development and Prospecting: Conduct structured outbound prospecting through phone, email, LinkedIn, and other approved sales tools to generate new business. Research target accounts, identify relevant contacts and applications, and develop multi-contact engagement within priority customers. Qualify inbound and outbound opportunities by understanding customer requirements, applications, timing, and commercial potential. Develop dormant and underpenetrated accounts by identifying new contacts, applications, and opportunities. Create qualified customer meetings and opportunities for the RSM and manufacturer representatives. Technical and Application Sales: Provide technical and application support to customers, manufacturer representatives, and distributors. Help customers select and configure icotek solutions based on their engineering and application requirements. Answer product and application questions and coordinate with internal technical resources when additional expertise is required. Use product demonstrations, samples, configuration tools, and technical information to advance opportunities. Prepare sales presentations, product recommendations, proposals, and other materials needed to support opportunity development. Work closely with the Central RSM as one coordinated territory sales team, with clear ownership of accounts, activities, opportunities, and next actions. Support manufacturer representatives with account research, contact identification, prospecting, opportunity follow-up, and technical sales support. Help activate distributor outside sales teams and product specialists by identifying customers and opportunities that warrant joint engagement. Recognize when an opportunity should transition from inside development to field engagement and coordinate the handoff to the appropriate RSM or manufacturer representative. Share customer, competitor, and market insights with the regional sales team to improve account strategy and identify additional growth opportunities. Pipeline, CRM, and Sales Discipline: Maintain accurate and current Salesforce records for leads, target accounts, contacts, activities, opportunities, and next actions. Track opportunity progression and maintain consistent follow-up until an opportunity is won, lost, or appropriately transitioned. Support regional pipeline reviews and forecasting with accurate customer and opportunity information. Use available sales and distributor POS data to identify buying patterns, dormant customers, expansion opportunities, and accounts requiring additional development. Coordinate with marketing, customer service, operations, and other internal teams to deliver a responsive and technically informed customer experience. Key Performance Indicators (KPIs) 10 qualified Customer Identification Visits/meetings per month Qualified opportunities created Pipeline value generated and opportunity progression Target-account engagement and penetration Outbound prospecting activity and disciplined follow-up Lead response and conversion Salesforce data quality and usage Revenue influenced and contributed Dormant or inactive accounts reactivated Qualifications 1-3 years of B2B sales, inside sales, business development, technical sales, application support, or related experience preferred. Experience in industrial automation, electrical, controls, machine building, enclosures/panels, connectivity, or another technical market is beneficial but not required. Commercially driven and comfortable initiating conversations with new prospects by phone, email, and digital channels. Strong technical curiosity and the ability to learn industrial products, applications, and customer requirements. Strong problem-solving skills and the ability to translate customer needs into practical product solutions. Excellent written and verbal communication skills with the ability to build rapport with customers and channel partners. Strong organizational skills, attention to detail, and the ability to manage multiple opportunities and follow-up activities. Familiarity with CRM systems such as Salesforce and willingness to maintain disciplined sales data. Self-motivated, proactive, team-oriented, and comfortable being measured against defined sales activity and opportunity-development goals. Associate or bachelor’s degree in business, engineering, marketing, or a related field preferred; equivalent relevant experience will be considered. Ability to travel approximately 10% of the time for customer visits, training, trade shows, and regional sales activities. The ISR role provides a strong foundation for advancement within icotek's sales organization. Successful ISRs will gain experience in technical selling, account development, channel management, territory strategy, and field sales execution, creating a potential career path into Territory Sales Rep and Regional Sales Manager roles as opportunities become available. What We Offer Competitive Compensation Package – Base salary plus performance-based bonus. Comprehensive Benefit Package – 401(k) Plan with Employer Contribution; Health Insurance (Medical, Dental, and Vision Coverage); 25 days Paid Time Off (PTO) annually, complemented by 10 paid holidays; Health Care and Dependent Care FSA Account. Business Casual Environment – Professional yet relaxed workplace. Career Growth Opportunities – Opportunities for career growth and advancement within icotek Corp. Professional Development – Ongoing training programs. #J-18808-Ljbffr icotek - smart cable management