Commercial Training Lead

Formerra is a preeminent distributor of engineered materials, connecting the world’s leading polymer producers with thousands of OEMs and brand owners across healthcare, consumer, industrial, and mobility markets. Powered by technical and commercial expertise, it brings a distinctive combination of portfolio depth, supply chain strength, industry knowledge, service, leading e‑commerce capabilities, and ingenuity. The experienced Formerra team helps customers across multiple industries to design, select, process, and develop products in new and better ways – driving improved performance, productivity, reliability, and sustainability. To learn more, visit Formerra leads in the market with the following key capabilities: Problem‑solving mindset, based on ingenuity and backed by a skilled and experienced commercial team that brings differentiated insights across markets including healthcare, consumer, industrial and mobility Expansive material portfolio, including engineering thermoplastics and traditional polymers across leading material brands Integrated, long‑standing relationships with leading, global suppliers Unparalleled and highly specialized technical, processing, and design support Regulatory‑compliant material support and expertise Position Overview The Commercial Trainer is responsible for developing and delivering comprehensive sales training programs to equip the sales team with the necessary knowledge and skills to effectively sell company services and solutions, meeting sales targets and exceeding customer expectations. This position requires extensive experience in the commercial sales field, strong instructional design skills, and the ability to mentor and coach sales representatives to elevate their performance. Essential Duties and Responsibilities Needs Analysis Conduct regular assessments of sales team performance to identify skill gaps and training needs. Collaborate with sales leadership to understand business objectives and prioritize training priorities. Curriculum & Skill Development Design, develop, and maintain comprehensive sales training curriculum aligned with company sales strategy, product offerings, and market trends. Lead the development and roll‑out of a new hire training program to ensure new employees understand company systems, processes, culture, and expectations. Ensure employees develop necessary skills in using company tools, processes, and systems, sourcing relevant materials and engaging external partners when needed. Develop and deliver training content on the use of tools such as Tableau and Salesforce. Incorporate best practices in sales training methodologies. Regularly update training materials to reflect changes in products, sales processes, and industry regulations. Training Delivery Facilitate engaging and effective sales training sessions for new and existing representatives across in‑person, virtual, and blended learning methods. Travel may be required for in‑person sessions. Conduct customized training programs for specific sales teams or individuals based on identified performance gaps. Deliver impactful presentations, utilizing visual aids and technology. Create and manage a roster of SMEs for specific training topics. Performance Coaching and Mentorship Provide ongoing coaching and feedback on sales skills, customer interactions, and performance metrics. Develop personalized development plans for individual reps. Monitor sales performance data to identify trends and address training needs proactively. Evaluation and Measurement Develop and implement evaluation metrics to measure training effectiveness. Track key performance indicators and adjust programs based on results. Knowledge Management Stay updated on industry trends, competitor analysis, and product developments. Maintain a comprehensive knowledge base of training materials and resources. Stakeholder Management Collaborate with sales leadership to align training initiatives with overall sales objectives. Partner with subject matter experts across the organization to ensure content accuracy. Communicate training updates and progress to key stakeholders. Qualifications Education Requirements: Bachelor’s degree in Business Administration, Sales, or a related field (preferred). Sales training certifications such as Certified Sales Professional or Certified Professional Salesperson (a plus). Experience Requirements: Minimum 8 years in a commercial sales role with a proven track record of exceeding targets. Proven experience designing and delivering sales training programs in a corporate environment. Strong understanding of sales methodologies, CRM, and negotiation techniques. Skills: Excellent communication, presentation, and interpersonal skills. Strong instructional design skills and assessment development. Analytical skills to assess training effectiveness and identify improvement areas. Proficiency in training delivery platforms and technology for training and performance tracking. Physical & Social Setting: Hybrid work: mix of office and remote work. Work Conditions: Physical demands may include heavy lifting and prolonged standing. Work hours can be standard business hours, shift work, or on‑call schedules. Travel up to X% (or as needed) for client meetings, industry events, or team gatherings. Disclaimers Legal authorization to work in the US is required. This position does not sponsor work visas. The above information on this description indicates the general nature and level of work performed by employees in this classification and is not a comprehensive inventory of all duties, responsibilities, and qualifications. Formerra policy: all employees are employed at the will of Formerra for an indefinite period and may be terminated at any time, and employees may terminate their employment at any time. Equal Opportunity Employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, citizenship status, marital status, or any other consideration prohibited by law or contract. #J-18808-Ljbffr Formerra