Consumer Insights Manager
INCPG
Consumer Insights Manager
Are you a talented CPG &or Retail Insights Analyst/Manager that is interested in a client facing role? We are seeking a highly analytical and strategic Consumer Insights Manager to translate data into actionable consumer and market insights, inform business decisions, and guide the development of commercial growth strategies. The ideal candidate will work across multiple categories and collaborate with cross-functional teamsmarketing, sales, product, and operationsto ensure our offerings are aligned with evolving consumer behaviors and market trends.
Key Responsibilities
- Lead primary and secondary research initiatives including consumer segmentation, surveys, focus groups, channel feedback, competitor benchmarking, and trend reporting to uncover insights that drive strategy.
- Analyze large datasets (e.g. IRI, Nielsen, Numerator, retail POS, e-commerce metrics) to identify growth opportunities, margin levers, and areas for product innovation or assortment optimization.
- Translate insight into strategic recommendations and storytelling; present findings to senior leadership, driving alignment and influencing decisions.
- Partner with marketing, category management, digital, and sales teams to ensure that insights are integrated into campaign planning, product launches, shelf planning, and omni-channel promotional activities.
- Monitor consumer behavior, market shifts, and competitive activity on an ongoing basis; identify risks and opportunities and propose proactive adjustments to address them.
- Maintain clear dashboards and reporting systems for tracking performance, KPIs, consumer feedback, and market share; provide forecasts and scenario planning when required.
Qualifications & Skills
- 5+ years of experience in consumer insights, market research, analytics, or a related fieldpreferably within CPG, retail, or shopper marketing.
- Proficiency in working with syndicated data sources (e.g., IRI, Nielsen, Numerator) and internal sales/retail/point-of-sale data; strong quantitative skills.
- Highly skilled in survey design, qualitative research methods, segmentation, and competitive intelligence.
- Strong business acumenable to connect insights to commercial outcomes (sales, margin, conversion, distribution, etc.).
- Excellent communication and presentation skills with the ability to influence cross-functional teams and senior leadership.
- Creative problem solver with curiosity, ability to think strategically, and experimental mindset.
- Comfortable working in a fast-paced environment with multiple priorities; strong project management skills.
Preferred
- Experience in both in-store and digital/shopping experiences.
- Track record of driving innovationnew product development, assortment resets, shelf planning, or omni-channel promotional programs.
- Familiarity with forecast modeling, scenario analysis, and financial impact estimation.
Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the Consumer Insights Manager in Cincinnati, OH vacancy
$85k - $122.2k
...If so, then a role in the Analytics & Insights (A&I) organization is for you! At P&G,... ...leaders. Mobility is a key component of many management careers, providing opportunities to grow... ...boundless curiosity to discover what consumers want, why they want it, and how we can influence...SuggestedFull timeWork at officeRelocation$85k - $122.2k
...into data sets? Would you enjoy telling consumer-based stories and helping others see the... ...communicators, ambitious, and able to drive insights into actions that improve P&G’s business... .... Mobility is a key component of many management careers, providing opportunities to grow...SuggestedFull timeWork at officeRelocation$86k - $137k
Job Description Category & Shopper Insights Manager - Publix & HEB Circana Manager Location: Cincinnati, OH (4x/week onsite). We are looking... ...’s Degree in a related field. 5+ years of experience in consumer, shopper insights, shopper behavior, and/or category management...SuggestedWork at office$109.6k - $137k
...States Who We Are Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing... ..., healthier future for all. As the Catman & Shopper Insights Manager for Kroger, you will be focused on building and sharing compelling...SuggestedHourly payWork at officeLocal areaRelocation packageColgate-Palmolive Company
Cincinnati, OHmore than 2 months ago- ...development from concept to commercialization, aligned with consumer and market insights. You will orchestrate cross-functional collaboration with... ...environment. You will oversee R&D operations, manage timelines, budgets, and resources, ensure licensor standards...Suggested
$85k - $120k
Business Development Manager - Consumer Products Business Development Manager - Consumer Products 1 day ago Be among the first 25 applicants... ...’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J...Contract workWork at officeRemote work- ...Trailblazing Team At Telus Agriculture And Consumer Goods Are you ready to embark on an... ...value chain, unraveling transformative insights and optimizing processes from the fields... ...transformational growth in the Trade Promotion Management (TPM) and Trade Promotion Optimization (...Remote work
TELUS Communications
Cincinnati, OH5 days ago $115k - $155.72k
...NYC, Chicago, Cincinnati or Remote (East Coast preferred)Travel Expected: Up to 30%Job Summary: As a Director of Client Sales - Consumer Health Network, you will play a critical role in accelerating growth for PatientPoint’s Consumer Health Network (CHN) across OTC and...Full timeInternshipWork at officeRemote workFlexible hours- PatientPoint® is seeking a Director of Client Sales for its Consumer Health Network to accelerate growth across OTC and consumer health brands. You will build strategic partnerships with CPG and consumer health marketers, connecting health-conscious consumers with physicians...Remote job
$102k - $172.5k
84.51° Overview 84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and... ...This role partners closely with: Sales/Account Management: Provide solution expertise, messaging, and proposal...Work at office$60.32k - $104k
...help build strong leaders. Mobility is a key component of many management careers, providing opportunities to grow through different... ...outcomes. We answer questions like: How do we reach as many relevant consumers as possible as effectively as possible at the best cost? Where...Hourly payFull timeTemporary workInternshipWork at officeImmediate startRelocation$175k - $220k
...Our client is a founder-led, 25-year-old ecommerce company with a portfolio of consumer brands. Self-funded, profitable, no outside capital and no board to manage around. They've grown steadily through two decades of shifting platforms, algorithms, and economic cycles,...Live inRelocation packageShift workDay shiftEcom Usa
Cincinnati, OH3 days ago$60.32k - $104k
...and strategists who engage in the conversations that matter most to consumers. At P&G, we believe that diverse experiences help build strong leaders. Mobility is a key component of many management careers, providing opportunities to grow through different assignments...Hourly payFull timeInternshipSummer internshipWork at officeRelocation- A recruiting agency is seeking a Sales Analytics Manager in Cincinnati, Ohio, to facilitate communication between... ...focuses on forecasting, planning, and providing business insights to drive results in a dynamic Consumer Packaged Goods environment. Ideal candidates will...
$85k - $122.2k
...needs. This is not an admin or process management role. It is a strategic, performance-driven... ...Use digital performance data, customer insights, media results, content performance, and... ...and complexity than traditional consumer brands — this person must successfully prioritize...Full timeWork at officeFlexible hours- ...seeking a highly motivated Sales Analytics Manager to play a pivotal role in connecting our... ...accurate forecasts, actionable insights, and operational excellence. The ideal candidate... ...and drive results in a fast-paced Consumer Packaged Goods (CPG) environment. Key Responsibilities...Shift work
$130k - $150k
...strengths in relationship building, analytical thinking, change management, process improvement, and technology. You are passionate about... ...processes, improving data quality, and creating meaningful insights that drive better business decisions. About Us At HDR, our employee...Full timeTemporary workWork at office- ...consulting firm in Cincinnati is seeking a Director of Sales to manage market operations and achieve Profit and Loss targets. This... .... The ideal candidate will possess a deep understanding of the Consumer Packaged Goods sector and proven P&L management capabilities. This...Full time
- The Gorilla Glue Company seeks a Director, North America Brand Management to lead go-to-market and in-market activation for the Gorilla... ...across retail and media in the U.S. and Canada. You will translate consumer strategy into commercial plans, align cross-functional teams,...Temporary work
$19.47 - $23.56 per hour
...Consumer Banker The Consumer Banker will work with existing FFB clients and prospect for new FFB clients to deepen client relationships... ..., Wealth, Small Business Banker Commercial, and Treasury Management. Essential Functions/Responsibilities Perform necessary...Work experience placementInternshipLocal area$180k - $380k
Job Description The Business Development Lead position is a key growth and transformation role within TCS's Market Unit, responsible for driving and executing Business Development strategies to acquire target clients across various industries. This is a sales role aimed...$18 - $20.19 per hour
...Consumer Banker The Consumer Banker will work with existing FFB clients and prospect for new FFB clients to deepen client relationships... ..., Wealth, Small Business Banker Commercial, and Treasury Management. Essential Functions/Responsibilities Perform necessary...InternshipLocal area$110k - $165.3k
...Description P&G Beauty is seeking a Scientific Communications Senior Manager responsible for leading the development and execution of brand... ...Translate complex scientific and clinical data into engaging, consumer- and HCP-relevant stories across earned media, digital, social,...Full timeWork at office$23.56 - $28.37 per hour
...Become a part of our history as it continues to be written! The Consumer Banker Role The Consumer Banker will work with existing FFB... ...Mortgage, Wealth, Small Business Banker Commercial, and Treasury Management. Essential Functions/Responsibilities Perform necessary...InternshipLocal area- Overview Consumer Banker will work with existing FFB clients and prospect for new clients to deepen client relationships by booking business... ..., Wealth, Small Business Banker Commercial, and Treasury Management. Responsibilities Open and maintain accounts, run a teller...Local area
$100k - $120k
...companies and currently the only one primarily managed by researchers, ranking as a #1 full-... ...to deliver top‑quality research and insights. Simply speaking, we help the biggest companies... ...to help brands leverage the power of consumer‑generated content in rapidly changing...Work experience placementFlexible hours- First Financial Bank is seeking a Consumer Banker to deepen client relationships by welcoming existing clients and prospecting new ones... ...to Mortgage, Wealth, Small Business Banking, and Treasury Management as appropriate. In this role you will open accounts, assist with...
- ...full potential, and a vision to reimagine consumer packaged goods. Today, Mammoth Brands is... ...use it. About The Team The Centralized Insights & Analytics (CIA) team at Mammoth Brands... .... About The Role The Retail Analytics Manager will play a critical role in our success...Work at officeLocal areaVisa sponsorshipFlexible hours
- ...Adhoc or operational reporting to the development of strategic reporting tools driving new revenue streams. ResponsibilitiesThe BI Manager’s role on our team will be to plan, coordinate, and supervise all activities related to the design, development, and implementation...Contract workWork from home
$75k - $150k
...retail companies in America, is hiring Sales Managers to lead teams of driven in-home sales... ...ll Do • Lead and grow a high-velocity consumer sales team • Drive daily, weekly, and... ...and actions • Track KPIs and convert insights into action What We’re Looking For...Full timeRefloor
Cincinnati, OH1 day ago
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Consumer Insights Manager. Be the first to apply!
