Associate Creative Director, Copy

As an Associate Creative Director of Copy, you will help deliver narrative excellence, voice, ideas, and storytelling for a global sports brand. You will sit at the intersection of conceptual thinking and exceptional copy craft, translating brand strategy and business objectives into compelling narratives and experiences across campaigns, platforms, products, content, and commerce. You will be a hands-on creative leader‑equally comfortable establishing messaging frameworks, writing the headline that brings a story to life, directing other writers, partnering with designers, and presenting work to clients. We are looking for someone with an obsession over creative brand voice, exceptional writing and conceptual skills, strong cultural instincts, and a curiosity for how emerging technologies and AI can expand both the creative process and the work itself. Responsibilities: Shape creative, messaging, and narratives across digital campaigns, platforms, content ecosystems, commerce, and interactive experiences. Write at the highest level across formats, from campaign concepts, headlines, manifestos, and brand storytelling to digital experiences, product copy, social content, and other consumer touchpoints. Translate brand strategy, audience insights, and business objectives into clear, compelling creative narratives and messaging. Leverage brand voice, tone, messaging frameworks, and verbal systems to create consistency while allowing the brand to flex across audiences, channels, and cultural moments. Partner closely with Designers, Creative Directors, Design Directors, Strategists, and Account to develop integrated ideas where copy and design work together from the start. Lead copy from early ideation through execution and launch, protecting the strength and integrity of the idea throughout the process. Direct and mentor copywriters and other creatives, providing clear, constructive feedback that strengthens ideas, storytelling, and individual craft. Turn complex products, strategies, and business requirements into simple, human, culturally relevant stories. Use AI fluently throughout the creative process for research, ideation, exploration, iteration, and content development while applying strong creative judgment to the output. Explore emerging technologies and creative tools that can expand storytelling possibilities and improve how teams develop, test, and execute ideas. Collaborate with strategy and design partners to develop copy and content that support intuitive, cohesive digital experiences without sacrificing brand personality. Present creative concepts, copy, and messaging strategies to client stakeholders, clearly articulating the thinking behind the work and building confidence in the creative direction. Review and elevate copy across the team, maintaining a consistently high standard of voice, clarity, originality, and craft. Balance bold thinking with channel requirements, audience needs, business objectives, usability, accessibility, localisation, and performance considerations. Stay deeply connected to developments in writing, digital culture, AI, sport, fashion, entertainment, youth culture, and the broader cultural landscape. About You: 8+ years of experience in copywriting, creative, or related roles within an agency, studio, or sophisticated in-house creative environment. A portfolio demonstrating exceptional conceptual thinking and copy craft across integrated campaigns, digital experiences, brand storytelling, social, content, and other consumer-facing work. Exceptional writing, editing, and proofreading skills, with the ability to adapt voice, tone, structure, and style across audiences, sports, channels, and formats – demonstrating copy perfection in every word, every alt text and every full stop. Strong conceptual thinking with the ability to develop big ideas and carry them through to detailed execution. Experience developing, messaging frameworks, campaign platforms, and narratives that can scale across multiple channels and consumer touchpoints. Strong understanding of digital experiences and the ability to write effectively for websites, mobile, e-commerce, social, platforms, and interactive environments. Hands-on experience using AI tools throughout the creative process, with strong judgment around how and when to use them for research, ideation, exploration, iteration, and execution. #J-18808-Ljbffr monks