Regional Healthcare Community Liaison
Willow Tree Post Acute
Job Description
Job Description
Regional Healthcare Community Liaison
Join Sweetwater Care, a leader in Skilled Nursing Facilities, as we seek a talented Regional Healthcare Community Liaison to play a critical role in driving census growth, market development, and strategic account management across our Kansas region.
Position Summary
We are seeking an experienced healthcare business development professional to support strategic referral relationships, census growth, and market development across our Skilled Nursing Facilities in the Kansas region. This role combines direct relationship development with hospitals and referral partners along with regional mentorship and coaching of Patient Care Liaisons to strengthen business development performance across the market.
Key Responsibilities
Regional Strategic Relationship Development : Develop and maintain high-level relationships with hospitals, health systems, physicians, case managers, and community referral sources across the Kansas region. Serve as a regional liaison supporting facilities in strengthening key referral partnerships.
Census Growth & Market Development : Support facilities in driving skilled nursing census growth through strategic referral development. Identify opportunities to expand market share and strengthen preferred provider relationships.
Regional Liaison Mentorship & Coaching : Provide ongoing mentorship, coaching, and professional development for Patient Care Liaisons. Conduct ride-a-longs and field visits to support relationship development and provide real-time coaching.
Admissions & Clinical Collaboration : Work closely with Clinical Leadership, and Facility Administrators to facilitate communication between hospital discharge planners and facility teams.
Market Intelligence & Reporting : Provide insights to regional leadership regarding growth opportunities and challenges. Utilize CRM systems to track outreach activities, referral sources, and strategic accounts.
Qualifications
Required : 3+ years of healthcare business development experience, experience in Skilled Nursing, Post-Acute Care, or Healthcare Services, demonstrated success in new business development and relationship management, and strong communication, relationship-building, and presentation skills.
Preferred : Experience working directly with hospital discharge planners and case management teams, knowledge of Medicare, managed care, and post-acute referral processes, and experience conducting ride-a-longs or field coaching with liaison teams.
Why Join Us
Opportunity to influence regional growth and patient access to post-acute care
Ability to mentor and develop business development professionals
Collaborative partnership with facility leadership and clinical teams
Competitive compensation and benefits package
Apply Today!
If you are a driven and results-oriented healthcare business development professional with a passion for building strong relationships and driving business growth, we encourage you to apply for this exciting opportunity. Join our team and be part of a dynamic and innovative organization dedicated to delivering exceptional patient care.
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