Senior AI Content & Marketing Specialist
NTT Data
- Support the planning and execution of integrated digital marketing campaigns to enhance NTT DATA brand visibility, thought leadership, and industry positioning.
- Next gen digital asset creation
- Conduct market research, competitive analysis, audience insights, and industry trend tracking to identify opportunities and strengthen marketing strategies.
- Develop and execute content promotion strategies across digital channels, including websites, social media, email marketing, and paid campaigns.
- Manage promotion of marketing assets such as thought leadership articles, white papers, blogs, case studies, infographics, videos, webinars, and executive communications.
- Drive digital amplification for global industry events, webinars, analyst engagements, and strategic initiatives to maximize reach, engagement, and lead generation.
- Collaborate with Industry Leaders, Analyst Relations, Communications, and Sales teams to ensure consistent messaging and effective campaign execution.
- Manage and optimize social media campaigns to increase audience engagement, brand awareness, and industry influence.
- Monitor campaign performance using analytics tools and provide actionable insights to improve marketing ROI, engagement, and conversion metrics.
- Support website content management, SEO optimization, and digital content governance to improve traffic, visibility, and user experience.
- Coordinate with external agencies, media partners, and industry influencers to expand campaign reach and strengthen market presence.
- Ensure alignment of all digital marketing activities with corporate branding, foundational messaging, and business objectives.
Vacancy posted 8 days ago
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