Marketing Manager
Red River Roofing Siding & Windows
Job Description
Job Description
The Marketing Manager plays a crucial role in driving lead generation through effective campaign management and strategic brand initiatives. This position operates as an individual contributor, however there are 2-3 employees that will assist with administrative functions, focusing on data-driven marketing efforts using tools such as Google Analytics, GoHighLevel, and Call Rail. We also have external companies contracted for the creative pieces - TV, Google and Social ad creation, etc. The role requires occasional local travel / event attendance and emphasizes collaboration to optimize marketing performance and achieve business goals.
Responsibilities
- Manage and execute marketing campaigns targeting lead generation
- Conduct market research to identify customer insights and trends
- Develop and implement brand strategies to enhance market presence
- Create compelling content aligned with marketing objectives
- Oversee marketing budget and ensure efficient resource allocation
- Analyze performance metrics and adjust campaigns for optimal results
- Leverage digital marketing channels including SEO/SEM to drive traffic
- Plan and coordinate marketing events to support brand engagement
Required Qualifications
- 5+ years of experience in marketing management
Build your career in a stable industry that’s not impacted by market conditions outside your control. Join a team with a 25+ year track record in roofing, siding, and windows at Red River, a family-owned and operated business that stands as the biggest roofing, siding, and window company in the state. Our history isn’t just about business; it’s about a tradition of excellence, community trust, and breaking the mold of your typical roofer.
Company Description
Build your career in a stable industry that’s not impacted by market conditions outside your control. Join a team with a 25+ year track record in roofing, siding, and windows at Red River, a family-owned and operated business that stands as the biggest roofing, siding, and window company in the state. Our history isn’t just about business; it’s about a tradition of excellence, community trust, and breaking the mold of your typical roofer.
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