Social Media Manager

The Social Media Manager is responsible for strategy development and documentation, owning creative briefs, publishing content, community management, analyzing and optimizing performance and serving as a client contact. Social media channels managed include Fanology agency clients, Filmmakers Table, Filmmakers Academy, Film Crew Institute, Richard Janes and others as assigned and manageable. Position Duties Develop concepts for video content across social media channels and oversee production process Create copy for social and digital media channels Schedule social media content across TikTok, Instagram, Facebook, YouTube and LinkedIn using tools such as Sprinklr and Loomly. Create and optimize paid social media campaigns. Working with the Head of Marketing, establish KPIs and goals that align with business goals. Analyze performance by channel weekly to report to leadership - include recommendations to enhance performance. Strong ability to write creative and engaging copy. Community Management - respond to inbound questions and comments on social channels and find opportunities to engage with other accounts. Own management and distribution of content calendars Own project management tool (Asana) Accountable for tracking billable hours Account management - create meeting agendas and notes Ensure projects are staying on time and on budget Responsible for briefing in creative partners Stays up-to-date on social media trends to apply to client content Own competitive analysis for clients Additional duties as assigned Qualifications & Education Education: A bachelor’s degree in Marketing, Communications, Journalism, or English is preferred Experience: 2 to 4 years of hands-on experience in social media management, digital marketing and content creation Portfolio: A proven track record or live portfolio demonstrating real-world campaign results and content samples Certifications (Optional): Industry credentials like the Hootsuite Academy Social Media Marketing Certification or Meta/Google digital credentials can strengthen an application Key Skills & Tools Platform Expertise: Deep understanding of social channels including Instagram, TikTok, YouTube, LinkedIn, X Software Proficiency: Familiarity with scheduling and analytics dashboards like Sprinklr, Google Analytics and CRM tools Soft Skills: Strong copywriting, creative problem-solving, exceptional time management, and cross-departmental collaboration Client Service: Ability to interface with clients in a professional manner while delivering excellent work on established deadlines #J-18808-Ljbffr