Vice President of Business Development

Vice President Of Business Development

ASG Power, a division of HESCO | Rocky Hill, CT | Hybrid

ASG Power is experiencing significant growth, and we are looking for an accomplished Vice President of Business Development to lead our sales organization and help drive the next phase of our expansion.

ASG Power is an ISO 9001-certified manufacturer specializing in Power Control & Protection Circuitry for renewable and traditional power applications, Automation Control Panels, and Custom Cable Assemblies. Our Rocky Hill, Connecticut facility is certified to UL508A, UL891, UL687A, and UL98B standards.

This is a senior leadership opportunity for someone who understands technical and industrial markets, knows how to build strong customer and partner relationships, and has a proven track record of developing teams and turning opportunities into sustainable revenue growth.

The VP of Business Development will develop and execute our national business development strategy, lead and grow the sales team, expand strategic accounts and partnerships, and work closely with Engineering, Marketing, Operations, and executive leadership to ensure our growth strategy aligns with our capabilities.

What You'll Do

• Develop and execute a national business development strategy focused on distributed power and manufacturing automation control markets.
• Identify and secure new business opportunities through direct customer engagement, strategic partnerships, and alliances with O&Ms, EPCs, manufacturers, and other industry partners.
• Build and manage a strong pipeline of high-value opportunities to support aggressive short- and long-term growth objectives.
• Lead, coach, and develop the business development and sales team, including hiring, onboarding, performance management, goal setting, and professional development.
• Establish clear sales processes and ensure consistent use of HubSpot CRM, pipeline management, and forecasting practices.
• Set quarterly and annual sales targets and provide ongoing coaching and accountability to drive performance.
• Develop and maintain relationships with key customers, strategic accounts, channel partners, and industry influencers.
• Identify market trends, competitive activity, and emerging opportunities to help shape ASG Power's growth and product strategy.
• Partner with executive leadership on go-to-market strategy, product direction, and revenue planning.
• Lead proposal development, contract negotiations, and strategic deal structuring in collaboration with the executive team.
• Establish KPIs and reporting to measure sales and business development effectiveness.
• Work closely with Engineering and Operations to ensure new opportunities align with ASG Power's technical and manufacturing capabilities.
• Represent ASG Power at customer meetings, industry conferences, trade shows, and other events.
• Travel up to 50% to support customer relationships, strategic meetings, site visits, and the business development team.

What We're Looking For

• 10+ years of experience in business development, sales, or strategic partnerships, preferably within energy, power systems, industrial automation, or related technical markets.
• Strong understanding of distributed power markets, particularly utility-scale BESS (Battery Energy Storage Systems), and/or manufacturing automation control markets.
• 5+ years of experience leading and scaling sales teams within a technical or industrial environment.
• Demonstrated success developing and managing multi-million-dollar accounts and complex strategic partnerships.
• Proven ability to develop new markets, build a strong sales pipeline, and convert opportunities into revenue.
• Strong leadership skills with the ability to coach, develop, and hold a sales team accountable for results.
• Excellent communication, relationship-building, presentation, and negotiation skills.
• Ability to work cross-functionally and influence at the executive level.
• Experience working in a dynamic, high-growth environment with an entrepreneurial mindset.
• Experience with HubSpot CRM.
• Sandler or similar sales-process training.
• Bachelor's degree in Business, Engineering, or a related field; MBA is a plus.
• Experience with Rockwell Automation or similar industrial automation technologies is a plus.
• Willingness and ability to travel up to 50%.

Why ASG Power?

This is an opportunity to have a significant impact on the growth of a company operating in rapidly evolving renewable energy, distributed power, and industrial automation markets.

You'll have the opportunity to shape our business development strategy, build and develop a high-performing sales organization, cultivate strategic partnerships, and work directly with ASG Power's executive, engineering, and operations teams as we continue to expand.

We offer a comprehensive benefits package including health and dental coverage, a matching 401(k), paid time off and holidays, along with a collaborative environment where you can help shape the future direction of the business.

This position is based in Rocky Hill, Connecticut and offers a hybrid work arrangement. Travel of up to 50% is required.

ASG Power is not able to provide visa sponsorship for this position.

Equal Opportunity Employer

ASG Power is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by applicable law.