Demand Generation Manager

Demand Generation ManagerEnvoy protects the places the world relies on most by unifying people, spaces, and communications in one secure, integrated workplace management platform and ecosystem. More than 16,000 workplaces around the world trust Envoy to run secure, compliant, and connected operations across every location.From manufacturing sites and data centers to life sciences labs, healthcare facilities, and corporate headquarters, Envoy unifies visitor management, risk assessment, mailroom management, digital signage software, resource booking, and emergency management into one integrated platform.With deep integrations across access control, identity, compliance screening, and collaboration tools—including LenelS2, Brivo, Genetec, Honeywell, Cisco Meraki, Okta, Microsoft Azure, Microsoft Teams, Slack, ServiceNow, DocuSign, Avigilon Alta, and Descartes Visual Compliance—Envoy helps organizations reduce risk, stay audit-ready, and operate with clarity at scale.As a Demand Generation Manager at Envoy, you'll have the chance to make a significant impact in a role that blends creativity, strategy, and execution. This role is perfect for someone eager to own and optimize high-impact marketing channels, turning creative ideas and sharp strategy into a measurable pipeline. It's a hands-on opportunity to design campaigns and programs that resonate with our audience and help businesses build safer, more efficient workplaces.Ideal candidates thrive in fast-moving, collaborative environments. You'll partner closely with marketing, sales, operations, and product, using a data-driven mindset to test new ways to create and capture demand—and play a meaningful role in Envoy's growth.This is an onsite position that requires at least 4 days a week (Monday - Thursday) in our San Francisco HQ.You WillPlan and execute end-to-end demand gen programs across online and offline channels aligned to business goals.Manage paid social acquisition and continuous testing of audiences, bids, and creative to drive qualified traffic and hand-raisers.Manage webinar programs, optimizing content, process, execution and follow-up to improve downstream conversion.Explore new channels and programs to create and capture demand.Partner with Sales Development to meet lead volume and quality targets.Build tight feedback loops with marketing, sales, and product to align to quarterly priorities and iterate on messaging and targeting.Monitor conversion rates and surface insights at each funnel stage by segment, channel, and offer.Run A/B and multivariate tests across ads, landing pages, and lifecycle emails; document learnings and scale winners.Oversee the lead lifecycle from capture through sales handoff, ensuring timely nurture, clean ops, and a healthy pipeline.Manage agencies and contractors with clear briefs, timelines, and budgets, holding partners accountable to outcomes.Report regularly on campaign performance to senior management, with strategic insights and actionable recommendations.You Have3–5 years of experience in demand generation or digital marketing, ideally in B2B SaaS.Experience running a range of demand gen programs, from self-serve to enterprise sales.Experience partnering with BDRs and sales to coordinate, communicate, and deliver offers and campaigns across the buyer's journey.Experience managing third-party vendors, including agencies and contractors.Curiosity and enthusiasm for testing new channels and techniques.Strong analytical skills and ease in using data to make decisions and optimize performance.Strong writing and communication skills for clear messaging and cross-functional collaboration.A growth mindset that thrives in cultures of innovation, collaboration, and continuous improvement.Bonus: hands-on experience with Salesforce and Marketo.You'll GetA high degree of trust in your ideas and executionAn opportunity to partner and collaborate with other talented peopleAn inclusive community where you feel welcomed and cared for as a personThe ability to make an immediate impact helping customers create a great workplace experienceSupport for your personal and professional growthBy applying for this position, you acknowledge that you have fully read and understand the job requirements and received the Envoy Privacy Notice for applicants, which is linked here . Completing this application requires you to provide personal data, such as your name and contact information, which is mandatory for Envoy to process your application. Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law. Envoy