Director, Paid Search

Paid Search Director

Team One is Publicis Groupe's fully integrated media, digital, and communications agency built to help premium brands thrive in a rapidly evolving world. We're known as the 'architects of aspiration' helping luxury brands reach modern affluents and next-gen consumers through culturally fluent strategies and experiences, unmatched access, and the agility to move at the speed of culture.

We're a team of 400+ creators, doers, and difference-makers across six North American offices—Los Angeles (our HQ), Dallas, New York, Chicago, Atlanta, and Boise. Together, we're proud partners to iconic brands, including Lexus and the Lexus Dealer Association, Marriott International, The Ritz-Carlton, Barclays, The RealReal, HKS Architects, Metabo HPT, KB Home, Hewlett Packard Enterprise, Moėt Hennessy, Citi., and Cathay Pacific Airlines.

We take pride in our industry-shaping creativity, connection, and exceptional culture that have been recognized with honors like Fast Company's Best Workplaces for Innovators and Ad Age's Best Places to Work.

About This Position

The Paid Search Director leads the process and people who work within Paid Search. They will work closely with the Group Director, Performance Media to help oversee the development and execution of large-scale paid search strategies. The ideal candidate will be a strategic thinker with technical awareness, as well as experience in managing and leading teams. They will also be a self-motivated leader who is able to work independently and take initiative. In addition, the Paid Search Director will be able to present their findings and recommendations to clients and internal teams in a clear and concise manner.

This role is based in our Dallas office with no exceptions.

What You'll Do

• Develop and execute paid search strategies for our clients
• Present findings and strategic recommendations to client teams
• Manage a team of Paid Search Managers and Associate Managers
• Oversee the day-to-day operations of the paid search team
• Analyze large sets of performance data and track against KPIs
• Stay up-to-date on the latest trends in paid search advertising
• Provide leadership/ training for clients and employees, builds teamwork, and develops staff
• Manage stewardship and proper accountability (i.e., budget, tracking reports, optimization, allocations, scheduling, incremental recommendations, Point of Views (POV), merchandising and success measures)
• Seek new and creative opportunities to meet client objectives
• Foster a creative/testing/ and accountability-oriented environment
• Build strong relationships with media vendors/rep community, along with internal teams
• Work closely with other department leads to maintain integration among all disciplines

What You Bring

Minimum 5-7 years of experience in Paid Search. Advertising Agency experience highly preferred.

Bachelor's degree

Strong organizational, verbal/written communication and managerial skills to delegate effectively. The ability to distill technical and complicated search concepts to a general audience is critical. The individual must also have strong leadership skills and demonstrate the ability to change, build, and structure new programs. Must be a strategic thinker who embraces innovation in Paid Search. Must have technical knowledge and the analytical skills to dissect large sets of data, spot trends, and also troubleshoot issues. Must maintain a balanced perspective of the workload to accommodate client needs while maintaining positive morale within the group. Must provide mentorship to all levels within the team and look for opportunities to gain visibility for the team within the agency.

Team One is a professional, fast-paced, creative business environment. All employees are expected to support Team One's commitment to providing a respectful & safe workplace. There may be times when lifting up to 25lbs. is required. Overtime, including evenings and/ or weekend work- may be required. There may be occasion to travel. All employees are expected to conduct themselves in a professional and acceptable manner during working hours and all work-related events, including but not limited to, holiday parties, off-sites, client meetings/events, shoot locations, etc.

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact View email address on click.appcast.io.

All your information will be kept confidential according to EEO guidelines.