Director of Field Marketing, Americas | Santa Clara, CA - USA (Office)
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We strongly prefer candidates who are currently located in or near the designated job location. Candidates outside the area should apply only if they are committed to relocating prior to their start date and have the legal right to work in the job location.
Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale.
We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design.
Join us on our mission to shape the future of our industry.
We are seeking a Director of Scale & Activation, Americas Field Marketing to build and lead the engine that turns marketing strategy into consistent, measurable execution across the Americas.
This leader will own the Scale & Activation team and be responsible for operationalizing world‑class field marketing execution—creating the programs, processes, operating rhythms, and cross‑functional alignment required to efficiently generate, progress, and convert demand at scale.
A critical part of the role will be connecting Field Marketing, SDR, and Growth Marketing into an integrated activation motion. The Director will establish clear handoffs, shared goals, audience and account strategies, follow‑up motions, and measurement frameworks designed to improve conversion throughout the funnel.
This is a leadership role for someone who combines demand generation expertise, operational rigor, strong cross‑functional leadership, and a relentless focus on conversion and business outcomes.
Key Responsibilities
Lead the Americas Scale & Activation Organization
- Build, lead, coach, and develop a high‑performing Scale & Activation team supporting Americas Field Marketing.
- Define the team's charter, priorities, operating model, and success metrics.
- Translate Americas field marketing strategy into scalable activation programs that can be executed consistently across regions, segments, and audiences.
- Create repeatable playbooks that allow Field Marketing to increase execution velocity without sacrificing quality or customer experience.
- Identify opportunities to centralize, automate, standardize, or simplify execution.
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