Associate Director, Brand Analytics - Systemic Mastocytosis (SM)
Scorpion Therapeutics
Main Responsibilities: Serve as strategic partner/SME for brand leadership across brand planning, performance reviews, new indication launches, and initiative assessment. Partner to develop and measure brand-aligned KPIs; lead KPI reporting for Commercial using Marketing, Sales, PSS, and Market Access inputs. Synthesize performance metrics into narratives and deliver strategic insights to leadership. Build/refine dynamic performance dashboards to enable agile decision-making. Support launches via behavioral segmentation and targeting. Conduct ad-hoc national/sub-national analyses to identify opportunities/threats using marketing utilization, sales execution, and customer adoption. Collaborate on TA/business-unit performance overviews and deep dives; partner with Advanced Analytics on promotional optimization (e.g., marketing mix) and business levers (e.g., AI/ML for conversion and HCP selection). Produce Sales Force Effectiveness reporting; coordinate with Data Management on data quality/contextualization. Coach junior team members and provide day-to-day leadership/oversight in a matrix with offshore Hub I&A. Qualifications (Required): Bachelor’s degree (MBA/MS/MD/PhD preferred). 5+ years pharmaceutical/biotech analytics experience. Strong business acumen; excellent communication/presentation. Advanced analytics skills to answer complex business questions. Patient-level claims data experience (IQVIA, Komodo, Symphony, etc.). Proficiency in Excel and PowerPoint. Data/analysis platforms experience (e.g., Databricks, Snowflake). Specialty pharmacy/patient services data and national-level sales/demand data. Skills (Preferred): SQL/R/Python/VBA; BI tools (Power BI/Tableau/Qlik/dashboards). CRM experience (Veeva/Salesforce); rare disease/oncology/hematology expertise; collaboration on AI/ML. Benefits: Comprehensive health/wellbeing benefits and at least 14 weeks’ gender-neutral parental leave. Soft Skills: Thrives in fast-paced/ambiguous environments; strong project management; effective matrix/cross-functional collaboration. #J-18808-Ljbffr Scorpion Therapeutics
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