Communications Specialist II
$50k - $53kTexas A&M University System
Job Title Communications Specialist II
Agency
Texas A&M UniversityDepartment
Dean Of Veterinary MedicineProposed Minimum Salary
$4,413.89 monthlyJob Location
College Station, TexasJob Type
StaffJob Description
Our Commitment
Texas A&M University is committed to enriching the learning and working environment by promoting a culture that respects all perspectives, talents & lived experiences. Embracing varying opinions and perspectives strengthens our core values which are: Respect, Excellence, Leadership, Loyalty, Integrity, and Selfless Service.
Who we are
The Texas A&M College of Veterinary Medicine & Biomedical Sciences (VMBS) is an institution that represents 100 years of growth from a small school of veterinary medicine in 1916 to its present role as a major veterinary educational, medical, and research center. Today, we are one of the largest schools of veterinary medicine in the United States, training nearly 600 Doctor of Veterinary Medicine students each year. We support collaboration and teamwork that turns today's discoveries into proactive solutions for animals, humans, and the environment. Together, we strive to support the goals of the faculty, staff and students in teaching, research and outreach programs.
What we want
The Communications Specialist II writes content, under general supervision, to help advance and elevate the Texas A&M College of Veterinary Medicine & Biomedical Sciences. Oversees the management of several VMBS social media channels/initiatives. Writes, edits, and improves content, including material prepared by others, for a variety of channels, including website news, magazines, electronic newsletters, and other collateral, for various internal and external audiences utilizing messages that are consistent with the college's and the university's strategic goals and brand. Oversees the college's digital signage.
What you need to know
- Salary: $50,000-$53,000k/ year commensurate based on education and experience
- Schedule/Location: Full-time | College Station, TX
- Cover Letter/Resume: A cover letter and resume are strongly recommended and will help in our review. You may upload them on the application under the CV/Resume section.
Qualifications
Required Education and Experience
- Bachelor's degree in communications or journalism, or equivalent combination of education and experience.
- Two years of communications and/or marketing experience.
Preferred Qualifications
- Professional writing experience.
- Ability to capture appropriate images, including ability to edit short videos, for social media.
- Experience with content management systems.
- Demonstrated ability working under deadlines.
- Knowledge of social media analytics.
Knowledge, Skills, and Abilities
- Knowledge of word processing, spreadsheet and/or data entry applications.
- Strong verbal and written communication skills.
- Strong interpersonal and organizational skills.
- Maintains professionalism and composure.
- Ability to demonstrate initiative by independently taking action to solve problems.
- Attention to detail.
- Ability to multitask and work cooperatively with others.
Responsibilities
Social Media Coordination
- Manages and oversees the college's social media presences (@tamuvetmed and @tamuvetmedVERO) and initiatives on multiple platforms by researching trends, engaging in strategic planning, and assessing metrics.
- Monitors and responds appropriately to online conversations following Texas A&M University and VMBS guidelines.
- Works with other communications team members to develop graphics, photography, and videography for social media, including event coverage and promotion as needed.
- Supports, creates, and deploys social media campaign strategic plans and social media advertising. Works with internal communicators to develop the college's social media calendar to promote the teaching, research, and service activities of the entire college, in alignment with the college's and university's strategic goals.
Content Creation
- Researches, writes, and edits news and feature stories for print and digital channels in coordination with internal communicators.
- Creates website content as needed, as well as copy for other communications, including, but not limited to, brochures, magazines, presentations, and reports.
- Provides editing skills to ensure proper grammar, clarity, organization, style, and consistent formatting for both large and small print and electronic pieces.
- Develops and maintains positive and productive working relationships with faculty members and students and stays abreast of upcoming activities.
Digital Marketing
- Creates digital signage, including building, editing, and developing templates, in support of the college's digital presence.
- Develops digital advertisements and runs social media ad campaigns for various VMBS departments.
- Supports email marketing and development of college internal electronic newsletters, including the creation and editing of content and distribution.
Analytics
- Produces reports and analyzes the performance of all social media channels and assesses the success of social media campaigns through the development of post-campaign reports.
- Monitors and evaluates success of email marketing campaigns through analysis of metrics provided through EMMA, making recommendations for improvements for future electronic communications as necessary.
- Monitors media coverage for school initiatives and events in support of clip tracking.
Additional Information
Machines or equipment used in the performance of essential duties
Computer
Telephone
Physical Requirements
- Ability to move moderate weight objects.
Other Requirements and Factors
- This position may occasionally require work outside of the standard Monday through Friday, 8 a.m. to 5 p.m., workday, including on the weekends, and travel on or off campus.
- This position is security sensitive.
- This position requires compliance with state and federal laws/codes and Texas A&M University System/TAMU policies, regulations, rules and procedures.
- All tasks and job responsibilities must be performed safely without injury to self or others in compliance with System and University safety requirements.
Why Texas A&M University?
We are a prestigious university with strong traditions, Core Values, and a community of caring and collaboration. Amenities associated with a major university, such as sporting and cultural events, state-of-the-art recreation facilities, the Bush Library and Museum, and much more await you. Experience all that a big city has to offer but with a reasonable cost-of-living and no long commutes.
- Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts, and long-term disability insurance with Texas A&M contributing to employee health and basic life premiums
- 12-15 days of annual paid holidays
- Up to eight hours of paid sick leave and at least eight hours of paid vacation each month
- Automatic enrollment in the Teacher Retirement System of Texas
- Health and Wellness: Free exercise programs and release time
- Professional Development: All employees have access to free LinkedIn Learning training, webinars, and limited financial support to attend conferences, workshops, and more
- Educational release time and tuition assistance for completing a degree while a Texas A&M employee
- Living Well, a program at Texas A&M that has been built by employees, for employees
Instructions to Applicants: Applications received by Texas A&M University must either have all job application data entered, or a resume attached. Failure to provide all job application data or a complete resume could result in an invalid submission and a rejected application. We encourage all applicants to upload a resume or use a LinkedIn profile to pre-populate the online application.
All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.
Equal Opportunity/Veterans/Disability Employer.
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