Digital Marketing Manager - Marketo Experience Required

An established asset management firm is seeking a Digital Marketing Manager to drive marketing campaigns across Latin America (LatAm) and Canada. In this role, you will collaborate with channel leads and specialists to execute marketing plans, enhance digital tactics across web, email, and social media, and leverage data for continuous improvement. The position offers an estimated pay of $65.00 per hour, with a hybrid work arrangement in New York City. Why This Job Is Awesome / Your Impact Opportunity to work for a prominent asset management firm within an innovative marketing department Play a key role in developing digital campaigns and engaging content to elevate brand presence Use data insights to optimize marketing strategies and improve customer engagement Contribute to a dynamic team that values creativity and adaptability Hybrid work setup provides flexibility and work-life balance Responsibilities Collaborate with channel leads and internal teams to execute marketing initiatives Coordinate with digital specialists to improve tactics across web, email, and social media channels Develop segmented audiences and digital content formats to increase engagement Manage updates to web pages and create nurture email journeys Send event and webcast invitations, along with follow-up communications Identify process improvements and testing opportunities Analyze data using Power BI to derive insights and recommend strategic changes Maintain content profiles in Seismic and pilot new platform features Credentials Bachelor's degree required Required Experience and Skills Minimum of 3 years of relevant digital marketing experience Hands-on experience with Marketo for campaign management and marketing automation Exceptional written and verbal communication skills Ability to adapt quickly, think creatively, and manage multiple projects Familiarity with digital marketing tools such as Power BI and Seismic #J-18808-Ljbffr ProPivotal