Trade Strategy & Promotion Manager

Trade Strategy & Promotion Leader

Relate Search has partnered with a category-leading consumer products organization to identify a Trade Strategy & Promotion Leader to drive national pricing, trade promotion, and customer investment strategy for a flagship brand portfolio. This highly visible role sits at the center of commercial strategy, leveraging data, analytics, and cross-functional collaboration to maximize revenue, profitability, and return on trade spend. You will play a critical role in transforming trade capabilities, influencing senior stakeholders, and building best-in-class processes that elevate organizational performance. This is a unique opportunity to make a meaningful impact on an iconic, market-leading brand.

Responsibilities

• Lead national pricing and trade promotion strategy, translating brand and channel objectives into actionable, high-impact commercial plans
• Own the end-to-end trade planning cycle, including budget allocation, trade rate setting, governance, and execution frameworks
• Partner cross-functionally with Sales, Marketing, Category Management, and Finance to develop customer-level strategies that drive growth and profitability
• Build and deploy trade management systems, tools, and processes to enhance decision-making, efficiency, and organizational capability
• Leverage advanced analytics and insights to evaluate performance, optimize trade spend, and deliver clear recommendations to senior leadership

Qualifications

• Bachelor's degree required; 8+ years of experience in consumer packaged goods across Pricing, Revenue Growth Management, Trade, Sales, or Marketing (Master's preferred)
• Proven expertise in trade spend management across key channels (grocery, mass, club, and/or e-commerce)
• Strong analytical skill set, including experience with tools and methodologies such as ROI modeling, simulation analysis, and financial evaluation
• Experience leveraging syndicated data sources (e.g., Nielsen, IRI/Circana) to drive insights and recommendations
• Demonstrated ability to influence cross-functional stakeholders and lead complex initiatives in a fast-paced environment

Perks & Benefits

• Opportunity to lead strategy for an iconic, category-leading consumer brand with strong market presence
• High-impact, highly visible role with direct influence on senior leadership and enterprise strategy
• Collaborative, performance-driven culture focused on innovation and continuous improvement
• Competitive compensation package (salary range to be discussed)
• Comprehensive benefits including medical, dental, vision, 401(k) with match, PTO, and tuition assistance

Relate Search is a Woman, Minority, and LGBTQIA+ owned executive and professional search firm dedicated to connecting top talent with meaningful opportunity. With deep expertise across Supply Chain & Operations, Technology, Sales & Marketing, Human Resources, and Accounting & Finance we deliver customized, people-first recruiting solutions that drive lasting impact.

Relate Search is proud to be an Equal Opportunity Employer. We value diversity and are committed to building inclusive teams where everyone belongs. All qualified applicants are encouraged to apply.