Manager, Copywriter

About Us
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale - tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.

Join Visa and do work that matters - to you, to your community, and to the world. Progress starts with you.

Job Description

The Copywriter will develop compelling, clear, and engaging content across Visa's newsroom and digital channels. This role supports Visa's storytelling efforts by translating complex topics-such as technology, innovation, business, and payments-into accessible, audience-first narratives across formats.

The ideal candidate is a strong writer and editor with sharp editorial judgment, a deep understanding of tone and voice, and the ability to collaborate closely with editorial, channel, and cross-functional partners. This role balances creativity with discipline, ensuring content meets Visa's brand, editorial standards, and performance goals.

Key Responsibilities :

Content Creation & Storytelling:

• Write and edit high-quality content across multiple formats, including articles, blog posts, social copy, headlines, scripts, and short-form digital content.
• Develop clear and compelling narratives that translate complex or technical subjects into engaging, accessible stories for diverse audiences.
• Support newsroom content, thought leadership, and digital storytelling initiatives across Visa's owned channels.

Channel & Audience Adaptation:

• Adapt content for different platforms, formats, and audiences in partnership with editorial and channel strategy teams.
• Ensure content is optimized for the channel it is published on, while maintaining a consistent narrative and voice across touchpoints.
• Collaborate closely with social, web, and communications teams to align messaging and execution.

Editorial Excellence & Brand Voice:

• Ensure all copy aligns with Visa's brand voice, tone, and editorial standards.
• Maintain a high bar for clarity, accuracy, grammar, and storytelling quality across all deliverables.
• Apply editorial judgment to refine messaging, structure, and narrative flow.

Collaboration & Cross-functional Partnership:

• Partner with editorial, regional and market leads, subject-matter experts, designers, and channel owners to develop and refine content.
• Participate in content planning discussions, offering guidance on storytelling approach and copy development.
• Support integrated campaigns and cross-functional initiatives with consistent, audience-centric messaging.

Iteration & Performance-informed Refinement:

• Revise and refine content based on editorial feedback, stakeholder input, and content performance insights.
• Incorporate learnings from analytics and audience response to continuously improve clarity, engagement, and effectiveness.
• Remain open to iteration and fast-paced revisions, especially for priority or timely content.

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications

Basic Qualifications :

• 5 or more years of relevant work experience with a Bachelors Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD

Preferred Qualifications :

• 6 or more years of work experience with a Bachelors Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD
• 5-7+ years of experience in writing, content creation or communications.
• Strong storytelling and writing skills across formats.
• Ability to translate complex topics into engaging content.
• Experience working in matrixed organizations with multiple competing priorities.
• Experience operating at a senior level within a highly matrixed, global organization.
• High-level of professional integrity and confidentiality.
• Creative, positive, collaborative, and high-energy individual with an ability to execute.
• Mix of agency and in-house experience strongly preferred.

U.S. Applicants Only
The estimated salary range for this position is $116,300.00 to $ 186,000.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity.Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.

Work Hours

Varies upon the needs of the department.

Travel Requirements

This position requires travel 5-10% of the time.

Mental/Physical Requirements

This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer
Qualified applicants will receive consideration for employment without regard to race, color religion, sex, national origin, sexual orientation, gender identity, disability or protect veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with the EEOC guidelines and applicable local law.