Marketing Specialist

Job Description

Job Description

Luminous Services is seeking a Marketing Specialist with a passion for content and an eye for detail! The Marketing Specialist will aid in the scalable growth and development of multiple brands through creative content creation, paid advertising, website optimization, and strategic collaboration with the executive team.

Schedule: Monday-Friday, 8:00 AM - 5:00 PM, Hybrid Role.

Key Outcomes:

• Generate consistent, measurable lead growth across all active brands
• Launch and manage profitable paid advertising campaigns
• Improve cost per lead and customer acquisition metrics quarter over quarter
• Increase website conversion rates through optimized messaging and landing pages
• Produce consistent creative content to support sales, recruiting, and brand authority

What You‘ll Do

• Managing and optimizing paid ad campaigns (Meta, Google, YouTube, etc.)
• Monitoring KPI’s including CPL, CAC, ROAS, and Conversion Rates
• Identifying new marketing channels and growth opportunities
• Creating structured campaign frameworks for launches and promotions
• Continuously improving profitability through data-driven decisions
• Filming and editing video content for ads, social media, and brand storytelling
• Capturing field content to showcase services, culture, and customer experience
• Developing hooks, scripts, and messaging angles for campaigns
• Producing short-form and long-form content for multiple platforms
• Designing supporting graphics and marketing materials when needed
• Translating executive vision into clear, market-ready messaging
• Assist in new brand launches and service rollouts
• Editing and updating website pages to improve clarity and conversions
• Creating landing pages for campaigns and promotions
• Researching competitors and proposing strategic improvement

What We‘re Looking For

• Executes with speed and precision
• Thinks creatively while remaining data-driven
• Takes ownership of results, not just tasks
• Operates with urgency and professionalism
• Seeks feedback and improves consistently
• Understands that marketing exists to drive revenue

Our Core Values:

• C learly Communicate
• O wn my Role
• R emain Teachable
• E verybody Matters

What We Offer

• Competitive hourly wage
• Supportive and respectful work environment
• Opportunities for training and advancement
• Flexible scheduling options
• The satisfaction of contributing to a positive learning environment

Ready to join our team? Apply today!

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