Marketing Officer
Enterprise Services
: Did you know that Zions Bancorporation is one of the nation's premier financial services companies with total assets exceeding $90 billion? With local management teams at the helm in 11 western states, Zions is dedicated to making a difference in their local communities. At Zions, we haven't forgotten who keeps us in business, meaning we're committed to the success of our customers, and our employees. Here, the possibilities are endless - come for a job, stay for a career.
Zions Bancorporation has just opened a fully remote opportunity for a Marketing Officer. This role will essentially be an internal marketing relationship manager to selected enterprise product groups (i.e., Enterprise Commercial Products - Treasury Management, Commercial Lending, etc.) This is a rare opportunity to join an elite team of Marketing professionals, and to collaborate with business leaders throughout the organization in the Midvale, Utah office location, the Zion Technology Center.
Here's what you'll be doing:
- Expanding the company's product sales, as well as planning, implementing, and developing promotional and marketing initiatives.
- Driving go-to-market strategies, launches, and campaigns owning the marketing experience for the Commercial segments.
- Owning strategy for segment-specific, multi-channel integrated campaigns to meet/exceed sales goals.
- Developing briefs, integrated marketing plans and project managing marketing initiatives from creative development through to launch.
- Partnering with product management, marketing leadership, and channel marketers to develop segment-focused marketing strategies to ensure the local market's service and sales goals are exceeded and promoting the bank's service and sales.
- Seeking-out marketing and sales opportunities.
- Communicating and working with bank departments and provide guidance on sales and marketing initiatives and promotions.
- Assisting with marketing research, strategy, advertising, market area development and/or product and services acceptance.
- Taking on other duties as needed to ensure the success of the team and company.
- Developing relationships and helping to liaison between Affiliate Bank brands and marketing teams and Enterprise lines of business.
- Requires a bachelor's degree in business, marketing or other related field and 4+ years of experience in banking and bank products and services, sales, and marketing preferably in a bank setting or other directly related experience. A combination of education and experience may meet qualifications.
- Extensive knowledge of sales and marketing, banking, bank products and services.
- Experience with digital marketing campaigns.
- Experience developing integrated campaigns and strategy leveraging paid, earned, and owned marketing channels.
- Proven ability to develop, execute, and communicate a long-term strategic vision while also balancing immediate priorities and opportunities in a dynamic, rapidly-changing, process-dependent, team-based environment with multiple internal decision makers and stakeholders.
- Strong knowledge of bank services and products.
- Must have strong problem-solving skills.
- Ability to be a team player, flexible, excellent communicator (both written and verbal), results-oriented, service-oriented, with a passion for creativity and innovation
- Must have initiative, tack, and diplomacy.
- Electric vehicle charging stations and close proximity to Historic Gardner Village UTA TRAX station.
- At least 75% of the building is powered by on-site renewable solar energy.
- Access to outdoor recreation, parks, trails, shareable bikes and locker rooms.
- Medical, Dental and Vision Insurance - START DAY ONE!
- Life and Disability Insurance, Paid Parental Leave and Adoption Assistance
- Health Savings (HSA), Flexible Spending (FSA) and dependent care accounts
- Paid Training, Paid Time Off (PTO) and 11 Paid Federal Holidays, and any applicable state holidays
- 401(k) plan with company match, Profit Sharing, competitive compensation in line with work experience
- Mental health benefits including coaching and therapy sessions
- Tuition Reimbursement for qualifying employees enrolled in an accredited degree program related to the needs of the business, maximum of $5,250 per calendar year, employees are eligible for the program upon hire
- Employee Ambassador preferred banking products
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