Junior Creative Strategist

About Mammoth Brands Mammoth Brands (formerly Harry’s Inc.) is the modern CPG company behind brands Harry’s, Flamingo, Lume, Mando, and Coterie. We’re building a new model—and home—brands, founders, and talent looking to solve unmet needs, improve peoples’ lives, and ultimately challenge the status quo. Our mission is to “Create Things People Like More.” Simply put: everything we do should be better than what already exists. If it’s not, we don’t do it. This guides everything we do, from developing the best product experiences, to making Mammoth Brands a great place to work, to exploring innovative ways to give back to our community. We got our start in 2013 when our co-founders created Harry’s. They built the brand differently—online first, prioritizing direct relationships with customers—and in the process learned they’d created something bigger: a playbook and platform that could help other brands grow and scale to their full potential, and a vision to reimagine consumer packaged goods. Today, Mammoth Brands is a growing portfolio of brands and the largest CPG company built in the last 20 years. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: to create a company that people like more, that better serves its customers, employees, and community. As a company, we’re also committed to making a positive impact and have donated over $20 million through our network of nonprofit partners to date. We build brands that move fast and think big — and we hire people who are curious about AI, willing to experiment with it in their day-to-day work, and excited to accelerate what's possible. We prioritize giving our team the tools, training, and space to build real fluency, so you grow alongside the technology and help shape how we use it. About the Role We're looking for a hungry, curious Junior Creative Strategist to work as a close partner to our Head of Creative/Growth Director. This role exists to multiply great creative thinking — owning the full creative planning cycle from performance analysis through to brief. You'll run monthly brainstorming and planning sessions, translate insights into structured plans with clear territory and style splits, and build high-level briefs that editors and production can move against with confidence. You'll lead monthly Creative Insight Analytics sessions, help pilot AI creative tools, and serve as the creative anchor the team comes to for direction. You'll also be a connector: between creative and performance, between strategy and execution, and between our growth team and the social commerce and TikTok ecosystem teams we work closely with. What You'll Do Own the full monthly creative planning cycle — run brainstorming and planning sessions, bring the data, drive the ideas, and leave with a plan the team can execute against. Translate performance insights into a structured monthly plan with clear territory and style splits. Build high-level briefs for editors and production — clear enough that the team can move with confidence and without hand-holding. Lead monthly Creative Insight Analytics sessions: what worked, what didn't, and what to chase next. Partner closely with the growth and creative leadership teams on this. Act as a strong cross-functional partner to our social commerce and TikTok teams — syncing on creative needs, feeding insights upstream, and helping ensure creative output is built for the right platforms and moments. Study competitor creative, read customer reviews and comments, and stay in the communities we're trying to reach. Every brief should start from a genuine customer insight, not just a creative instinct. Pick up new tools quickly — AI creative platforms, performance analytics, scripting tools — and build light workflows that speed up concepting and briefing. Support Trybe with creative briefs and strategic direction. Who You Are Genuinely creative, with taste, opinions, and ideas you can defend. You think in hooks, territories, and angles — not just executions. A natural cross-functional partner. You communicate clearly, keep people informed, and know how to work across teams with different priorities and rhythms. Obsessed with the customer. You think about who you're talking to before you think about what you want to say. A "whatever it takes" operator who doesn't wait to be told what to do and finds a way to get things done. Fast. You move quickly without sacrificing quality, and you know the difference. Energized by AI and new tools. Not intimidated by new platforms — excited to figure them out. Comfortable with ambiguity. You can start from a rough idea, a data pattern, or a half-formed brief and run with it. A clear, clean communicator. Your briefs are easy to read and your handoffs don't require follow-ups. What You Bring 1–3 years of experience in creative strategy, performance creative, brand or growth marketing, or a related discipline. Fluency in Meta Ads Manager or similar performance platforms. You can read the data and draw clear conclusions from it. Exposure to direct-response or performance advertising. You understand what makes an ad convert, not just look good. Familiarity with short-form video formats and an instinct for what works on platforms like TikTok and Instagram Reels — you don't need to be a TikTok expert, but you should be a fluent consumer of the format. Familiarity with AI creative tools (ChatGPT, Gemini, or similar). You don't need to have used all of them, but you should be the kind of person who will try them. Basic editing literacy (CapCut, Premiere, or similar) is a plus — being able to mock up a rough cut can help unblock a concept. Why This Role You'll get a front-row seat to how performance creative strategy gets made — with direct access to senior creative and growth leadership. If you want to grow quickly, take on real creative ownership early, flex across formats and channels, and work on brands that millions of people love, this is the role for you. Benefits and perks Medical, dental, and vision coverage 401k match Equity in Mammoth Brands Flexible time off and working hours L&D stipend 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop Free products from our family of brands Mammoth Brands' working model is in-office Tuesday, Wednesday, and Thursday. Our beautiful 70,000 square foot SoHo office is decked out with bagels on Wednesdays and lunch on Thursdays, and fully stocked kitchens with snacks, coffee, and drinks everyday. Can’t forget the free products and the opportunity to have some meetings without Zoom! We can’t quantify all of the intangible things we think you’ll love about working at Mammoth Brands, like the exciting challenges we tackle, the smart and humble team you’ll get to work with, and our supportive and inclusive culture. That said, our salary ranges are based on paying competitively for our size and industry, and are one part of our total rewards package, which also includes a comprehensive set of benefits and our equity program. The base salary hiring range for this position is $90,800-$113,500, but the final compensation offer will ultimately be based on the candidate’s location, skill level and experience. Mammoth Brands is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together. Mammoth Brands is an Equal Opportunity Employer, providing equal employment and advancement opportunities to all individuals. We recruit, hire and promote into all job levels the most qualified applicants without regard to race, color, creed, national origin, religion, sex (including pregnancy, childbirth and related medical conditions), parental status, age, disability, genetic information, citizenship status, veteran status, gender identity or expression, transgender status, sexual orientation, marital, family or partnership status, political affiliation or activities, military service, domestic violence victim status, arrest/conviction record, sexual or reproductive health decisions, caregiver status, credit history immigration status, unemployment status, traits historically associated with race, including but not limited to hair texture and protective hairstyles or any other status protected under applicable federal, state and local laws. Mammoth Brands' commitment to providing equal employment opportunities extends to all aspects of employment, including job assignment, compensation, discipline and access to benefits and training. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our company. If visa sponsorship is required for work authorization, please note that Mammoth Brands in collaboration with immigration counsel will manage and submit all necessary legal filings on behalf of the candidate. #J-18808-Ljbffr