Sr Marketing Manager, Energy, Industry Marketing

Description Are you an experienced marketing leader in the Energy and Utilities industry? Are you passionate about how technology can be used to solve business problems? Are you eager to shape the way Energy and Utilities companies innovate and modernize their businesses? Industry verticals have unique needs and paths for cloud adoption, and the AWS Industry Marketing team helps drive product strategy, go-to-market motions, and marketing activities that help industry customers transform their businesses using the broadest and deepest portfolio of cloud services and solutions. We develop crisp, highly differentiated, and compelling positioning and messaging to address industry-specific customer needs. We tell AWS's most important and interesting stories to educate industry customers about what is possible when they build on AWS for their specialized use cases. As a Senior Marketing Manager for the Energy and Utilities industry, you will help define and drive messaging and thought leadership content for the vertical. You will deliver customer‑centric storytelling across marketing channels to highlight how our vertical offerings drive meaningful, measurable customer impact in the Energy space. You will own our marketing activities and presence for large‑scale events, product launches, and customer and partner announcements, and develop programs that enable and educate AWS sales and GTM teams about our industry‐specific offerings. You will get to work on a rapidly growing business that has a real impact on people's everyday lives. The ideal candidate has a passion for technology services and how they can be used to create business outcomes in the Energy and Utilities vertical, the ability to transform complex technical concepts into easy‑to‑understand messaging and materials, and experience building and improving scalable mechanisms to deliver results. A proven track record of excelling in a data‑driven product marketing organization is essential, and industry subject‑matter expertise desired. Key job responsibilities Craft & develop compelling stories, content and tools (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos.) that land our energy and utilities value proposition Engage with customers and partners to drive advocacy Own content strategy and execution for key communication channels including website, blog, social, on‑network promotion, and emails Plan and execute marketing initiatives at industry events to showcase energy and utilities messaging, content, keynotes, and breakout sessions Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives. Continuously measure and optimize product marketing initiatives Basic Qualifications 6+ years of professional non‑internship marketing experience Experience using data and metrics to drive improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross‑functional marketing programs Experience developing and executing campaigns across a multitude of timezones and languages Preferred Qualifications Experience driving direction and alignment with large cross‑functional teams and agency partners Experience designing and executing joint marketing plans with strategic alliance partners with global footprint Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. The base salary range for this position is listed below. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at USA, NY, New York - 130,000.00 - 185,000.00 USD annually USA, TX, Austin - 118,200.00 - 160,000.00 USD annually USA, TX, Houston - 118,200.00 - 160,000.00 USD annually USA, WA, Seattle - 118,200.00 - 160,000.00 USD annually #J-18808-Ljbffr MarketingHQ