Residential Market Growth Executive - Field Marketing Manager

The Residential Market Growth Executive is responsible for driving residential revenue growth by combining consultative in-home sales, strategic prospecting, community engagement, and relationship development. This is not a traditional transactional sales position. The Residential Market Growth Executive serves as a trusted advisor to homeowners, identifying their needs, presenting tailored comfort and home-service solutions, and closing high-quality replacement and upgrade opportunities. The role is also responsible for building long-term referral relationships within targeted communities and developing new sources of residential business. The successful candidate will be highly relationship-driven, entrepreneurial, comfortable generating their own opportunities, and motivated by performance-based compensation. Previous HVAC experience is not required ; comprehensive sales process, product, technical, and system training will be provided. Essential Duties and Responsibilitie eConduct in-home sales appointments generated through both company-provided and self-generated leads

• Perform homeowner needs assessments and basic home comfort evaluations
• Identify customer priorities related to comfort, efficiency, reliability, indoor air quality, and long-term home ownership needs
• Present customized replacement, upgrade, and service solutions based on each customer's individual needs
• Clearly communicate available product, service, financing, and maintenance agreement options
• Utilize a consultative, value-based sales approach rather than competing solely on price
• Effectively address customer questions and objections while maintaining a professional, customer-first experience
• Close residential opportunities while maintaining appropriate pricing and gross-margin expectations
• Ensure customers receive a professional and consistent experience from initial consultation through project handoff and follow-up
• Business Development & Strategic Prospectin

gDevelop and execute strategies to generate new residential opportunities within assigned markets

• Build a consistent pipeline through networking, referrals, community outreach, strategic partnerships, and direct prospecting
• Establish relationships with referral partners including real estate professionals, property managers, HOA representatives, community leaders, insurance professionals, and other organizations that regularly interact with homeowners
• Identify new neighborhoods, communities, organizations, and partnership opportunities that align with the company's ideal customer profile
• Develop long-term referral relationships that consistently generate new residential opportunities
• Take ownership of personal pipeline development rather than relying exclusively on company-generated leads
• Community Engagement & Market Developme

ntServe as a visible and professional representative of the company within targeted communitie s.Build trust and brand awareness through local networking, community involvement, events, partnerships, and relationship-building activitie s.Develop relationships with HOA boards, property management organizations, real estate professionals, local businesses, community leaders, and other potential referral partner s.Participate in community events, networking opportunities, sponsorship activities, and other market-development initiative s.Work collaboratively with marketing and leadership to identify opportunities for local advertising, outreach, promotions, and lead-generation campaign s.Help establish the company as a trusted residential service provider within targeted market s.Customer Relationship & Recurring Revenue Developme ntBuild relationships designed to create repeat customers and long-term customer value rather than one-time transaction s.Educate homeowners on available maintenance agreements and ongoing service program s.Consistently incorporate maintenance agreement opportunities into the residential sales proces s.Maintain regular follow-up with prospects, customers, and referral partner s.Identify additional residential or commercial service opportunities that may be appropriate for other companies or divisions within the broader organizatio n.Support cross-selling and internal referrals when additional customer needs are identifie d.Sales Process & Pipeline Manageme ntMaintain accurate and timely records of leads, appointments, opportunities, referral relationships, sales activity, and follow-u p.Manage assigned sales opportunities from initial contact through close and project handof f.Consistently follow established sales processes, procedures, and performance standard s.Track personal sales activity, close rates, average ticket, maintenance agreement attachment, self-generated opportunities, and other key performance indicator s.Develop and maintain an active prospecting and follow-up schedul e.Participate in sales training, coaching, performance reviews, and continuous-development activitie s.Collaborate with operations and technical teams to ensure accurate information and a clean transition from sale to installation or servic e.Qualificati onsDemonstrated experience in sales, business development, relationship management, community engagement, real estate, property management, insurance, restoration, home improvement, or another customer-facing professi on.Strong interpersonal and relationship-building skil ls.Ability to quickly establish trust and credibility with homeowners and community partne rs.Demonstrated ability to prospect, network, generate referrals, or develop new busine ss.Strong presentation, communication, negotiation, and closing skil ls.Self-motivated and comfortable working in a performance-driven environme nt.Ability to independently manage a pipeline, schedule, follow-up activity, and sales goa ls.Strong customer-service mindset with a professional and polished presen ce.Comfortable working in customers' homes and engaging directly with homeowne rs.Ability to gather basic project information, take photographs, and perform simple measuremen ts.Ability to learn residential HVAC, indoor air quality, maintenance, and other home-service solutions through company-provided traini ng.Comfortable using CRM, mobile, and other technology-based sales too ls.Valid driver's license and ability to travel throughout the assigned mark et.Ability to work a flexible schedule based on customer availability, including occasional evenings and weeken ds.Candidates may come from a variety industries where trust, relationships, prospecting, and consultative selling are critical. Strong potential backgrounds incl tateProperty manage mentResidential home improve mentRoofing, windows, remodeling, restoration, or other home serv icesInsur anceMortgage or title serv icesCommunity relations or community outr eachTerritory s alesRelationship-driven professional serv icesThe strongest candidates will have demonstrated success building their own network, generating referrals, developing new business, and creating long-term customer relationsh ips. The successful Residential Market Growth Executive will demonst rate:Consultative Sel ling: Ability to understand customer needs and recommend appropriate solut ions.Strategic Prospec ting: Ability to proactively identify and create new business opportuni ties.Closing Abi lity: Confidence guiding customers through significant purchasing decis ions.Value-Based Sel ling: Ability to communicate value and differentiate premium solutions from lower-cost alternat ives.Community Engage ment: Ability to establish a visible, credible presence within targeted mar kets.Entrepreneurial Min dset: Willingness to take ownership of territory development, pipeline growth, and res ults.Communica tion: Professional, articulate, confident, and comfortable communicating with a wide range of custo mers.Process Discip line: Consistent use of sales processes, CRM systems, follow-up procedures, and performance met rics.Coachabi lity: Willingness to receive feedback, participate in training, and continuously imp rove.Compen sationBase Salary$40,000–$60,000 an nually, based on experience and qualifica tions.Comm issionPerformance-based commission structure designed to reward profitable residential g #J-18808-Ljbffr Expert Heating & Cooling