Senior Marketing Specialist

Our client is seeking a Senior Marketing Specialist to join its team in Fountain Inn, SC. This is a hands-on opportunity for a marketing professional who enjoys owning projects from concept through execution while driving measurable business results across digital marketing, content creation, e-commerce initiatives, and brand awareness efforts.


In this role, you'll collaborate with cross-functional teams, support product launches and industry events, and help develop marketing programs that increase customer engagement, qualified leads, and revenue growth. This is a fully onsite position offering strong visibility with senior leadership and opportunities for professional growth.


Direct Hire | 8am - 5pm, Monday - Friday | 100% Onsite



Responsibilities:

• Develop and execute email marketing campaigns, including content creation, scheduling, performance analysis, and reporting
• Manage social media platforms and create engaging content that strengthens brand presence and customer engagement
• Support website updates, digital content initiatives, and e-commerce marketing activities
• Create and maintain product marketing materials, brochures, sales collateral, and customer-facing content
• Partner with internal teams to develop accurate and compelling product information for launches and ongoing campaigns
• Coordinate marketing support, promotional materials, and logistics for trade shows and industry events
• Own and maintain the marketing calendar, ensuring timely execution of campaigns, launches, and key initiatives
• Track campaign performance and provide insights on website traffic, lead generation, engagement, and return on investment
• Manage multiple projects simultaneously while meeting deadlines and maintaining attention to detail
• Collaborate with leadership and sales teams to develop strategies that support business growth objectives

• Bachelor's degree or equivalent professional experience
• 3+ years of corporate marketing experience
• Proven ability to independently manage projects and execute marketing initiatives with minimal supervision
• Experience with digital marketing, content creation, social media management, and email marketing
• Working knowledge of SEO and content marketing principles; familiarity with GEO and AEO concepts is a plus
• Experience using analytics tools such as Google Analytics, Ahrefs, or similar platforms to measure campaign effectiveness
• Experience with e-commerce platforms and Adobe Creative Cloud applications is preferred

• $65,000 - $80,000
• Employer sponsored health insurance
• Vacation & holiday schedule
• Contributing retirement