CRM Coordinator (Las Vegas or Jersey City)

As the CRM Coordinator, you will manage the Caesars CRM campaigns and drive retention through customized player journeys throughout the customer lifecycle to maximize customer retention.

Responsibilities

Be hands-on in creating, segmenting, and launching remarketing campaigns, primarily emails, in-app & push notifications

A/B or multivariant testing on various CRM journeys to establish which is the most effective

Ensuring all CRM journeys comply with current best practices in the industry

Assist in content communications as necessary

Qualifications

At least 2 – 3 years of experience working in an auditing role, in the casino industry or another industry heavily regulated (e.g., depository institutions, investment institutions, the health care industry, etc.)

Preferred experience in Gaming Audit and Title 31/Bank Secrecy Act

Knowledge of gaming regulations is highly preferred

Proficient in Microsoft Word, Excel, Outlook

Must be able to obtain and maintain a New Jersey Gaming Control Board registration and any other certification or license, as required by law

ADDITIONAL REQUIREMENTS Detail oriented; high integrity and quality driven Aptitude for problem-solving Capable of coordinating efforts with members of a cross-functional team Strong organizational, written, and oral communication skills You must successfully complete a background screen

The salary range for this position is $45,000 - $50,000 USD, which is dependent on several factors including relevant experience, geography, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits. This role includes paid Personal Time Off and paid company holidays.

At Caesars Digital, We Don’t Just Play the Game — We Set the Standard. As a proud part of Caesars Entertainment, the world’s premier gaming company with more than 80 years of sports betting leadership, Caesars Digital is Blazing The Trail in digital innovation, customer experience and industry excellence. We believe every Team Member should be treated like royalty because

We Are All Caesars

. This guiding principle fuels our commitment to delivering legendary service and creating unforgettable experiences for our customers. From cutting-edge digital platforms including Caesars Sportsbook, Caesars Palace Online, Horseshoe Online Casino and Caesars Racebook, to the continuing expansion of our retail footprint and our William Hill legacy, along with powerhouse partnerships across sports and entertainment, we’re building something extraordinary. And we want you to be part of it. Ready to make your mark on the Empire? Explore our open roles and discover how you can help shape the future of gaming. Join us. Blaze the Trail. Because at Caesars Digital, We Are All Caesars.