Manager, Organic Social, Burger King, US&C

Manager, Organic Social, Burger King, US&C Corp - Miami Corporate Office Apr 13, 2026 Pay information not provided Role Summary The Organic Social Manager is responsible for leading the development, planning, and execution of Burger King’s always‑on organic social strategy across owned social channels. This role ensures that social content is culturally relevant, aligned with brand priorities, and optimized for platform performance. Working closely with internal marketing teams and agency partners, this role manages the editorial calendar, content development, community engagement strategy, and organic performance monitoring. The Organic Social Manager plays a key role in identifying cultural moments and translating them into timely social content that drives engagement, brand love, and conversation. RBI follows a 5‑day, in‑office work schedule to support collaboration. Candidates should be comfortable working onsite 5 days per week. Key Responsibilities Organic Social Strategy Lead the development and execution of Burger King’s always‑on organic social strategy across owned platforms. Ensure social content aligns with brand marketing priorities, cultural moments, and key campaign initiatives. Translate broader brand campaigns into platform‑native social strategies and content plans. Editorial Planning & Content Development Manage the organic social editorial calendar to ensure consistent and strategic content distribution. Lead planning, briefing, and development of social content in partnership with agency teams. Ensure content is tailored to platform best practices and audience behaviors. Coordinate with internal teams to align social content with campaign launches, promotions, and brand initiatives. Content Production & Asset Management Oversee the production and delivery of social content including static, video, short‑form, and platform‑native formats. Ensure all assets meet brand guidelines, platform specifications, and performance objectives. Community Management & Cultural Relevance Oversee the community management strategy and execution in partnership with the social agency. Ensure engagement reflects Burger King’s brand voice, tone, and cultural relevance. Monitor cultural trends, viral moments, and emerging conversations relevant to Burger King. Identify opportunities for reactive social content and support rapid execution with agency and internal teams. Cross‑Functional Collaboration Partner with Brand Marketing, Advertising, PR, and Media teams to support integrated campaign execution. Collaborate with agency partners to ensure social strategies support broader marketing initiatives. Align organic social content with paid amplification opportunities when appropriate. Performance Monitoring & Optimization Monitor performance of organic social content and engagement across platforms. Track key social KPIs including reach, engagement, conversation volume, and content performance. Use performance insights to optimize content strategy and inform future planning. Support reporting and insights development for internal stakeholders. Qualifications 5+ years of experience in social media, digital content, or social strategy. Experience managing organic social content for a brand or agency. Strong understanding of major social platforms and evolving trends. Experience working with social media management, publishing, and listening tools. Ability to manage multiple priorities in a fast‑paced, culturally driven marketing environment. Experience managing or mentoring team members. Experience working on consumer brands, QSR, retail, or entertainment brands. Benefits Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support. Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment. Accommodation is available for applicants with disabilities upon request. #J-18808-Ljbffr Dormont Manufacturing Co