Sr. Manager, Product Marketing - CRM

Company Description It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started. Join us to put AI to work for people. Job Description About the Role ServiceNow is building something genuinelyinnovativein CRM — and we need the people to match. Thisisn'ta "storytelling" seat.It'sabuilderseat. You'llownhow our CRM message hits the market and how our field actually uses it. That means writing the things sellers say, building the tools they use, running the programs that move pipeline — and doing it fast. Ifyou'vespent your career making decks look beautiful buthaven'tseen a deal close or a campaignactivate, thisprobably isn'tthe right fit. If you thrive at the intersection of message, motion, and market — andyou'vegot the receipts to prove it — keep reading. What You'll Do This role spans the full product marketing motion for ServiceNow Sales CRM, including: GTM Activation Partner with Sales, Demand Gen, and Field Marketing to make sure messagingactually travels— not just to decks, but to deals Build launch plans and run them. Own the milestones, drive the cross-functional coordination, close out the execution #J-18808-Ljbffr ServiceNow