Community Outreach Specialist

Description

LIFE PACE is hiring a Community Outreach Specialist!

The Community Outreach Specialist is responsible for educating the community about LIFE PACE, generating leads, establishing and maintaining referral relationships, and supporting budgeted census goals. The position coordinates community outreach and targeted mail marketing, tracks inquiries and referral activity, and works with the Intake team to support a timely transition from inquiry to enrollment.

Works with the Senior Community Outreach and Intake Manager to develop outreach strategies and with the Communications Specialist to create PACE mailer postcards and other outreach materials.

The following represents most of the duties performed by the position but is not meant to be all-inclusive or prevent other duties from being assigned when necessary.

Principal Duties and Responsibilities

• Educates prospective participants, families, caregivers and community partners about the PACE program and its services.
• Responds to outreach inquiries, explains the PACE program and connects prospective participants with the Intake team for eligibility screening, assessments and enrollment coordination.
• Collects and documents initial contact and referral information to support timely follow-up by the Intake team.
• Coordinates communication and referral handoffs with the Intake team and follows up with prospective participants and referral sources as appropriate.
• Establishes and maintains relationships with community agencies and other partners to increase awareness of LIFE PACE and generate referrals.
• Maintains participant confidentiality at all times.
• Demonstrates respect for participants and staff. Maintain a cooperative and supportive work relationship with participants, family and staff.
• Collaborates with the Communications Specialist to create PACE mailer postcards and other materials for targeted direct mail campaigns.
• Works with the Senior Community Outreach and Intake Manager to determine campaign filters, target ZIP codes and carrier routes using the United States Postal Service (USPS) Every Door Direct Mail (EDDM) online tool.
• Coordinates PACE postcard campaigns using USPS EDDM to reach households on selected carrier routes without an individual mailing list or recipient names. Maintains outreach, inquiry and referral tracking records and routinely reports activity and results to the Senior Community Outreach and Intake Manager.
• In collaboration with the Senior Community Outreach and Intake Manager, develops and implements an effective sales, marketing and community outreach plan.
• Cultivate strong relationships with key referral sources (Vintage Housing, low-income properties, discharge planners, case managers, medical staff, caregivers, etc.).
• Consistently strive to locate and cultivate new sources of referral.
• Ensures prompt communication with each new inquiry and timely follow-up and referral to the Intake team when the individual is ready to move forward.

Requirements

Certification, Licenses, Registrations

• Holds and maintains an Oklahoma Driver’s license.

Education and Experience

• High School Diploma or GED required. Some college preferred.
• Two or more years of successful sales and/or marketing experience, preferably in the aging services or healthcare environment.
• An understanding of Medicare/Medicaid certification process preferred.

Skills

• Working knowledge of MS Office (Excel, Word and PowerPoint), database management and statistical reporting.
• Excellent presentation and written communications skills.
• Self-starter with a high degree of resourcefulness, organized and detail oriented.
• Possess strong project management skills; and a proven ability to meet deadlines and achieve goals.
• Positive attitude and professional appearance.
• High capacity to work independently and with a team.
• Available to cover evening and weekend events as needed.
• Ability to travel within community, a licensed driver with automobile that is insured in accordance with state and/or organization requirements and is in good working order.

PHYSICAL REQUIREMENTS

Requires constant hand grasp and finger dexterity; frequent sitting, standing, walking and repetitive leg and arm movements, occasional bending, reaching forward and overhead, squatting and kneeling. Ability to communicate verbally, with an excellent comprehension of the English language. Has access to and ability to drive one’s own vehicle.