Vice President Corporate + Brand, Media Relations
$145k - $160kPorter Novelli
-Building Together-
Fleishman Hillard and Porter Novelli are coming together as one integrated agency under the Fleishman Hillard banner, bringing together two industry-leading teams to create something even stronger. Our combination provides more of what clients need right now: teams with deeper sector expertise, faster access to solutions, and the precision to handle complex, mission-critical assignments. Together, we are one of the industry's leading communications consultancies, with pronounced strength in health & life sciences, technology, financial services, social impact, and public sector, among others. The Role We're seeking a Vice President with best-in-class media relations experience with the ability to flex across multiple Corporate/B2B2C assignments with varying profiles and needs. This role requires a player-coach mentality - someone who's hands-on with media strategy and execution, who also can mentor and lead a team. The ideal candidate is a strategic communicator and creative thinker, who thrives on developing earned-first, audience-led ideas that connect to culture and generate business impact. Having integrated agency team experience, leading cross-channel communications campaigns involving earned, influencer, and paid media, is a major plus. The role will entail stewarding both national and global assignments including leading account teams, workflows, and client management across muti-country assignments. Ability to work with a high performing client, highly-matrixed organizations, and attention to detail is a must.What You Will Be Doing
- Lead Corporate Comms/B2B2C account teams with an emphasis on earned media and reputation-driving activations that reach top-tier business, trade and mainstream consumer audiences
- Steward global teams, workflows and client management across multi-market assignments
- Produce creative storytelling narratives and thought leadership angles that make brands resonate with key audience segments
- Spot and act on newsjacking opportunities tied to cultural and media trends
- Develop proactive storylines and media hooks to generate earned results in the absence of news
- Build and maintain strong relationships with media influencers in business, finance, and consumer news
- Partner with internal brand, comms, and marketing teams to align integrated agency teams on creative activations
- Interface as day-to-day account lead with experienced, high performing client organizations
- Effectively partner with the agency's Innovation Engine team to deliver data-driven, insight-led work
- Mentor and guide junior team members while being directly involved in day-to-day execution
- 10+ years of experience in PR/communications, with a focus on corporate/earned media
- Client-service excellence and solution-oriented attitude to achieve program results
- Proven success in leading campaign-based assignments, brand activations, and elevating brands not typically seen in mainstream media conversations
- Demonstrated ability to lead an "always on" program driving thought leadership, news jack effectively, and create media moments from scratch
- Strong media contacts and hybrid pitching experience across business/B2B and consumer/lifestyle outlets
- Background in financial services, fintech, professional services, industry associations or adjacent industries preferred
- Strong leadership, collaboration, and execution skills with firm attention to detail
- Experience working on global accounts, stewarding assignments across multiple countries and agency teams
- Strong confident presence - someone who can serve as the go to for clients
- Medical & Prescription
- Dental
- Vision
- Flexible Spending Accounts
- 401k (with discretionary employer match)
- Employee Stock Purchase Plan
- Short-Term Disability, Long-Term Disability & Life Insurance
- Vacation, Sick & Personal Days
- 14.5 Paid Company Holidays
- Parental Leave
- Family Forming Benefits
- Wellness Benefit
- Hybrid Working Environment (2 days remote, 3 days in office)
Porter Novelli is an equal opportunity employer. We do not discriminate in any aspect of employment against any person on account of race, creed, color, religion, national origin, ancestry, sex, sexual orientation, gender identity and expression, disability, disabled veteran, veteran of the Vietnam era or other eligible veteran, age, marital status, veteran status, or physical or mental handicap unrelated in nature and extent to an individual's ability to perform a job or any other characteristic protected by the employment discrimination laws in any state or political subdivision in which Porter Novelli does business.
Vacancy posted 2 days ago
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